Field Marketing Specialist
About the job
- At least 2 years of experience in marketing, a creative agency, or communications.
- Real estate industry experience is not required.
- Comfort with Microsoft Office and the ability to quickly learn new platforms and tools.
- Working knowledge of paid social campaign fundamentals.
- Strong presentation, writing, and public speaking skills.
- A track record of managing multiple priorities and deadlines.
- Partner with branch managers and leadership to identify agents who need strategic marketing support.
- Run one-on-one and small-group sessions to develop agents’ personal marketing strategies, including content, branding, and positioning.
- Translate corporate marketing initiatives into practical guidance that agents can use regardless of their comfort level with technology.
- Conduct digital scorecard reviews covering social presence, online reputation, and testimonials, and turn findings into action plans.
- Help agents develop social media strategies involving organic content, paid social, Reels, and review or testimonial promotion.
- Work with the creative team on local recruiting campaigns.
- Support office- and market-level campaigns, including awards recognition, agent spotlights, community events, and press features.
- Assist newly affiliated real estate agents with onboarding and setup for success.
- Build and run a monthly calendar of in-person and virtual workshops and trainings on social media, artificial intelligence tools, lead generation, and personal branding.
- Present at office meetings and regional trainings.
- Build personalized recruiting presentations for prospective VIP agents and present alongside the branch manager.
- Support office staff and recruiters with candidate outreach and welcome communications.
- Communicate regularly with the Field Marketing Manager and local leadership about wins, roadblocks, and regional priorities.
- Stay current on Fair Housing language, multiple listing service rules, state and local Realtor association requirements, and brand identity standards.
- Manage multiple offices and competing deadlines.
- Field marketing experience is a strong plus.
- Real estate industry experience is preferred but not required.
About the company
Anywhere, Events & Incentive Travel acts as a partner to plan and execute corporate events and incentive trips. They organize one- or multi-day trips, conferences, symposiums, motivational events, team-building activities, and company outings in the Netherlands or abroad, handling the logistics and planning. Their process centers on working with clients to arrange the full event experience, from destination selection to on-the-ground coordination, for both domestic and international locations. What sets them apart is their focus on incentive travel and corporate events as a dedicated partner, with a clear emphasis on serving Dutch and international clients from their Amsterdam base. The company's goal is to help companies create motivating experiences for their teams by organizing seamless, well-managed events and travel.
Company Size
1-10
Company Stage
N/A
Total Funding
N/A
Headquarters
Amsterdam, Netherlands
Founded
1998
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Simplify's Take
What believers are saying
- Compass said January 2026 brings brands onto one modern technology platform.
- Anywhere’s 2025 cost cuts delivered $30 million in savings, supporting margin improvement.
- September 2026 private-exclusive listing strategy strengthens pricing power in competitive urban markets.
What critics are saying
- January 2026 Compass integration already triggered leadership exits, including Ryan Schneider and Tanya Reu-Narvaez.
- February 2026 lawsuit attacks the merger, while September 2026 antitrust fights intensify.
- Compass inherits Anywhere’s $2.6 billion debt and brand overlap threatens layoffs and dilution.
What makes Anywhere unique
- Anywhere’s brands—Coldwell Banker, Century 21, Sotheby’s, ERA, Corcoran—still command recognition.
- January 2026 Compass merger locked Anywhere into a massive nationwide brokerage and franchise network.
- Anywhere’s luxury and franchising mix creates recurring fees beyond pure commission-dependent brokerage.
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Benefits
- Remote Work Options
- Hybrid Work Options
- Flexible Work Hours
- Paid Vacation
- Paid Holidays
- Unlimited Paid Time Off
- Health Insurance
- Wellness Program
- Mental Health Support
- Conference Attendance Budget
- Professional Development Budget
- Stock Options