Full-Time

Content Marketing Specialist

Updated on 8/1/2026

ING

ING

10,001+ employees

Global banking and insurance group

Compensation Overview

€56k/yr

+ Variable remuneration + Performance-based bonuses

Milan, Metropolitan City of Milan, Italy

Hybrid

Hybrid work in Milan.

Category
Growth & Marketing (1)
Required Skills
JavaScript
UI/UX Design
Figma
WordPress
SEO
A/B Testing
Data Analysis
HTML/CSS

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Requirements
  • At least 5 years of experience in the role.
  • Ability to manage critical situations through good decision-making skills.
  • A degree in Digital Marketing, Statistics, Economics, or Engineering.
  • Knowledge of the English language.
  • Knowledge of HTML/CSS, JavaScript, and market-standard content management systems.
  • Knowledge of Figma and WordPress.
Responsibilities
  • Own the build and continuous optimization of landing pages and the website.
  • Design and implement A/B test variants from wireframe to live page, working hands-on in the content management system and HTML/CSS.
  • Collaborate with the Analytics team to shape and prioritize a shared testing roadmap, combining data insights with hands-on user experience and build expertise.
  • Support the rollout of AI-driven content optimization tools and manage ongoing configuration and monitoring once live.
  • Ensure pages are built with solid user experience foundations, including page speed, mobile responsiveness, accessibility, and correct implementation of tracking and tagging for conversion measurement.
  • Own the asset reusability strategy throughout the channels served by the content management system.
  • Partner with the Paid Media expert to align landing pages with campaign intent and traffic source.
  • Partner with the SEO Expert to ensure pages follow SEO best practices, including site structure, markup, and page performance.
  • Work closely with key stakeholders across product, sales, and brand to drive impact.

ING Group is a large financial services company that provides banking, investments, and insurance. It operates by combining banking and insurance services for individuals and businesses, offering products like savings accounts, loans, payments, asset management, and insurance through a global network and digital channels. Its distinction comes from its long history of mergers (Nationale-Nederlanden and NMB Postbank) that created an integrated financial group, its substantial European footprint, international reach, and ability to manage both banking and insurance within one organization. The company aims to help customers manage money and risk across Europe and beyond, with services spanning retail and corporate banking, investment products, and insurance.

Company Size

10,001+

Company Stage

IPO

Headquarters

Amsterdam, Netherlands

Founded

1991

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Simplify Jobs

Simplify's Take

What believers are saying

  • Fully leased assets reduce near-term vacancy risk and stabilize loan cash flow.
  • A seven-year weighted average lease term supports longer-duration underwriting and exit planning.
  • ING has proven logistics and green-lending capability with EQT and Thor Equities.

What critics are saying

  • Returns depend on rent growth and exit values, not guaranteed cash yield.
  • Higher cap rates and funding costs compress collateral value and refinancing capacity.
  • Tenant concentration across cyclical logistics sectors increases correlated default risk.

What makes ING unique

  • ING arranged a fully underwritten $268 million facility for EQT Core Plus Fund IV.
  • The deal spans 11 institutional-quality logistics assets across six high-growth U.S. markets.
  • ING is deepening repeat lending relationships with EQT across U.S. and European markets.

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Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Flexible Work Hours

Hybrid Work Options

Family Planning Benefits

Fertility Treatment Support

Wellness Program

Mental Health Support

Phone/Internet Stipend

Home Office Stipend

Gym Membership

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