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Full-Time

Staff Product Manager

Commerce

Confirmed live in the last 24 hours

Babylist

Babylist

501-1,000 employees

Comprehensive baby registry platform for parents

Consumer Software
Education
Consumer Goods

Compensation Overview

$173.5k - $215.8kAnnually

+ Equity + Bonus

Senior, Expert

Canada

In-person meetings twice a year at a full company offsite and a departmental offsite.

Category
Product Management
Product Strategy
Product
Required Skills
UI/UX Design
Marketing
Requirements
  • You're an experienced Product Manager with a proven record of defining product strategy for a complex area of the business, leading cross-functional teams in execution, and working with exec leaders to solve complex problems for consumer products This likely means you have held Product Management roles at the Lead/Staff, Principal, Group and/or Director level
  • You can speak to a track record of making tough decisions that creates clarity for the team and drives results for the business
  • You have experience in ecommerce and understand the fundamentals, but may have a breadth of experience in other domains
  • You have also demonstrated an ability to both think big and act small – With experience bringing new ideas from 0-1 and beyond
  • You have demonstrated an understanding of user behavior and can speak to cause-and-effect. You are seen as the expert in your space and often bring clarity to difficult product issues
  • You’re data-driven utilizing quantitative and qualitative data to solve challenging customer problems and have experience running consumer facing A/B tests
  • You also understand when there is enough established 'case law' and how to quickly move teams forward without undue instrumentation or testing
  • You find opportunity in ambiguity; able to identify, advocate for, and execute on new opportunities in the absence of a clear mandate
  • You’re able to ruthlessly prioritize in order to get the right things done with the adaptability to pivot into different focus areas
  • You have worked with both functional and exec teams to define and execute significant consumer product strategies from inception to launch that have had outsized impact
Responsibilities
  • Be a strategic thought leader for the organization – helping to define the next iteration of Babylist commerce.
  • Bring compelling new experiences to life that better integrate the Babylist registry and shop experiences, provide new ways for users to access great products and deals, and lift conversion across both 1P and 3P experiences.
  • Craft a vision, define a roadmap, and prioritize the development of essential user experiences, including opportunity sizing, experimentation and continuous iteration.
  • Lead the full product management cycle for your roadmap: Discovery, Validation, Development, Launch and Measure/Iterate.
  • Exemplary partnership with UX, Engineering, Leadership, and Marketing on new zero to one initiatives as well as optimizing and scaling current projects.
  • Be a strong advocate for a data-driven approach to improving customer experience, leveraging both qualitative and quantitative research methods to understand our customer’s needs

Babylist provides a universal baby registry platform that allows expecting and new parents to compile a list of baby products from any store, including popular retailers like Amazon, Target, and Etsy. The platform features an interactive checklist and expert-vetted guides to assist parents in making informed choices about baby gear and essentials, ensuring they have everything they need for their families. Babylist differentiates itself from competitors by offering a free box of goodies for new registrants and generating revenue through affiliate marketing, direct sales of curated kits, and advertising partnerships. The goal of Babylist is to simplify the process of preparing for a new baby, making it easier for parents to find and select the right products.

Company Stage

Series C

Total Funding

$50.7M

Headquarters

Oakland, California

Founded

2011

Growth & Insights
Headcount

6 month growth

27%

1 year growth

65%

2 year growth

200%
Simplify Jobs

Simplify's Take

What believers are saying

  • The acquisition of Expectful could significantly broaden Babylist's market reach by integrating wellness services into its platform.
  • Strong financial backing from prominent investors ensures stability and resources for continued innovation and market expansion.
  • Babylist's strategic investments in other baby and toddler brands, like Lalo, indicate a forward-thinking approach to market consolidation and growth.

What critics are saying

  • The integration of Expectful's wellness services may face challenges in aligning with Babylist's existing product-focused platform.
  • The competitive landscape in the baby products and parental wellness sectors is intense, requiring constant innovation to maintain market position.

What makes Babylist unique

  • Babylist's acquisition of Expectful positions it uniquely at the intersection of baby products and parental wellness, unlike competitors focused solely on products.
  • The company's strong venture backing, including a $40 million Series C round, provides a financial cushion for aggressive growth and innovation.
  • Babylist's dual role as both a registry platform and a product discovery tool offers a comprehensive solution for new parents, setting it apart from single-function competitors.

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