Home Care Community Partner

• 2026 - Inc. 5000 list of America's 5000 fastest-growing private companies, ranking 745th
• 2025 and 2026 - SFGATE's Best of the Bay Area 2026 Reader's Choice Awards
• 2025 & 2024 - Best of the East Bay - Best Home Health Services, Diablo Magazine
• 2025 - Best of Oakland - Best Home Care Services for Seniors, Oakland Magazine
• 2025 - Top Home Care Agency, CommunityVotes Santa Rosa
• 2023 Inc. Magazine - Listed as one of the 5000 Fastest-Growing Private Companies
• 2020 Certified “Great Place to Work”, 2020 Employer of Choice recipient

Come join the Hillendale Home Care team! We’re looking for a dynamic Home Care Community Partner to join our growing Santa Rosa team.

The Home Care Community Partner is first and foremost a business development role focused on cultivating referral relationships, expanding strategic partnerships, and maintaining a visible presence throughout the market. The remaining time is focused on referral coordination, community engagement, and relationship stewardship that supports long-term business growth.

Primary Responsibilities

Business Development & Referral Relationships (Approximately 60-70%)

• Develop and maintain referral relationships with hospitals, skilled nursing facilities, senior living communities, physicians, fiduciaries, elder law attorneys, care managers, and other community partners.
• Conduct consistent field visits to build relationships, uncover opportunities, and maintain Hillendale’s visibility.
• Develop and manage a pipeline of strategic referral relationships.
• Identify new partnership opportunities throughout the Walnut Creek market.
• Represent Hillendale at networking events, community organizations, educational programs, and industry functions.
• Develop account plans for strategic referral partners and consistently follow through on relationship-building activities.
• Confidently ask for referrals and new business opportunities while maintaining Hillendale’s consultative, relationship-first approach

Referral Coordination & Family Engagement (Approximately 10-15%)

• Respond promptly to referral inquiries with professionalism and empathy.
• Help families understand Hillendale’s services and coordinate the appropriate next steps.
• Partner closely with Intake and Client Care Managers to ensure a seamless transition into the assessment and admission process.
• Participate in hospital bedside meetings, senior living introductions, and referral-related meetings when appropriate.
• Document referral activity, follow-up, and outcomes within Hillendale’s CRM.

Community Engagement (Approximately 10-15%)

• Develop educational programs, Lunch & Learns, appreciation events, and other community initiatives that strengthen referral relationships.
• Partner with senior living communities and healthcare organizations to create meaningful engagement opportunities.
• Represent Hillendale as a trusted community resource while increasing visibility throughout the Walnut Creek market.

Relationship Stewardship (Approximately 10-15%)

• Maintain regular communication with referral partners following admissions to reinforce trust and strengthen long-term relationships.
• Conduct occasional client or family visits when appropriate to reinforce relationships and support future referral opportunities.
• Collaborate with Client Care Managers, Intake, Staffing, and Operations to ensure referral partners receive timely communication and an exceptional experience.

Job Requirements

• Three or more years of successful experience in business development, healthcare sales, physician relations, senior living, home care, hospice, community outreach, or another relationship-driven role.
• Demonstrated ability to develop professional relationships that generate measurable business growth.
• Excellent communication, presentation, and interpersonal skills.
• Strong organizational skills with exceptional follow-through.
• Ability to work independently while managing a field-based territory.
• Experience using CRM software and Google Workspace.
• Valid CA driver’s license and reliable transportation.
• Understanding of HIPAA requirements and the ability to maintain strict confidentiality.
• Consultative selling approach grounded in trust and professionalism.
• Comfortable asking for referrals and business opportunities.

What Hillendale Provides

• $90,000 - $110,000 base salary with performance-based incentive compensation
• Comprehensive benefits
• 401(k) plan with matching
• Paid Time Off
• Company Holidays
• Fun, collaborative work environment