Compensation Overview

About the role and why it’s unique:

• Lead Underdog’s Offline media strategy to drive growth against key Fantasy and Sportsbook business objectives.
• Plan and deploy the offline marketing budget, ensuring our mix of spend across channels and states is aligned with our overall strategy.
• Drive understanding of how our media investment drives our revenue growth and broader impacts through alignment and leadership within our attribution and media mix modelling program
• Create strong relationships with third party agencies and platforms ensuring we maximize insights and knowledge to help us create best in class campaigns

Who you are:

• Minimum of 8 years of experience leading media planning & execution
• Marketing experience working on high growth B2C digital only product is strongly preferred i.e online gaming, streaming, e-commerce.
• At least 3 years of management experience preferred.
• Expert in media but able to simplify and communicate complexity to broader audiences.
• Passionate on optimizing and testing creative to drive users at all funnel stages

Even better if you have:

• Radio and Out of Home (OOH) media planning and buying experience
• Experience planning media for multiple brands
• Sports Real Money Gaming experience
  
  

Our target starting base salary range for this position is between $140,000 and $200,000, plus target equity. The starting base salary will depend on a number of factors including the candidate’s skills and experience, among other things.

What we can offer you:

• Unlimited PTO (we’re extremely flexible with the exception of the first few weeks before & into the NFL season)
• 16 weeks of fully paid parental leave
• A $500 home office allowance
• A connected virtual first culture with a highly engaged distributed workforce
• 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents