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Allstate

Insures cars and homes against financial losses

Product Manager Senior Expert - Ads Manager Platform

Product ManagementConfirmed live in the last 24 hours
Full-timeNorthbrook, IL, USA

About the Job

Requirements

  • A bachelor's degree in Software Engineering, Electronics Engineering, Information Systems, Computer Science, or a related field, or equivalent foreign education.
  • Eight years of experience as a Product Manager or in a related occupation, including product development experience in a digitally oriented environment related to consumer services.
  • Experience engaging in discovery, testing, and learning activities to validate concepts for backlog investments.
  • Experience defining and managing key performance indicators to measure success and inform product strategy.
  • Experience leading the development and recommendation of new techniques and processes to support solutions.
  • Experience making build, buy, and partner decisions to advance product strategy and maximize key performance indicators.
  • Experience monitoring budgets and operational effectiveness and developing strategies for adjusted courses of action.
  • Experience running an omnichannel advertising platform generating more than $100 million in revenue.
  • Experience implementing and managing relationships with external demand and supply partners in the advertising technology industry.
  • Experience developing and applying insights derived from mobility data within the advertising technology industry.
  • Experience creating and managing platform and campaign monitoring tools.
  • Experience working with Advertising Demand Side Platforms and customer data repositories.
  • Experience working across backend software engineering, machine learning engineering, front-end web development, and data science teams.
  • Availability to work Central Standard Time hours.
  • Ability to travel domestically across the United States approximately two weeks per quarter.

Responsibilities

  • Own the core Ads Manager platform and other user-facing applications.
  • Define top-level product strategy for the advertising platform in alignment with broader product and company strategy.
  • Lead all phases of the product life cycle, from inception through market introduction, by developing products that meet customer needs and achieve cost and success outcomes.
  • Turn mobility insights into actionable marketing campaigns.
  • Deliver and manage external demand and supply sources.
  • Collaborate with go-to-market teams to ensure the platform delivers efficiently against customer objectives.
  • Oversee product efficacy monitoring and use customer and business feedback mechanisms to ensure products meet customer needs across customer segments.
  • Drive program vision and goals and translate business priorities into features and user stories for product backlogs across the product suite.
  • Set priorities and balance short-term tactical product improvements with long-term strategic product investments.
  • Conduct user interviews with internal and external users.
  • Create user personas and map different user journeys.
  • Develop the product roadmap and present the product vision to leadership.
  • Write detailed product requirement documents.
  • Collaborate with cross-functional teams.
  • Host product town halls.

About the Company

Allstate

Insures cars and homes against financial losses

Allstate sells insurance that helps individuals and families recover financially after car accidents, property damage and other covered losses. Its group operates the Allstate and National General brands, alongside businesses that sell product protection, roadside assistance and identity protection. Customers pay premiums for policies, and claims teams investigate losses, estimate damage and arrange payments according to coverage terms. The group also earns investment income and sells driving data services through Arity, while agents and digital channels connect it with customers. Allstate began operating in 1931 and is headquartered in Northbrook, Illinois.

Company size
10,001+
Company stage
IPO
Headquarters
Northbrook, IL
Founded
1931

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