Full-Time

Principal Product Manager

Inventory & Real Time Bidding

Updated on 3/13/2025

The Trade Desk

The Trade Desk

1,001-5,000 employees

Demand-side platform for digital advertising

Compensation Overview

$149.9k - $214.9kAnnually

+ Stock-based Compensation + Sales-based Incentives + Commissions

Senior, Expert

Los Angeles, CA, USA

The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring.

Category
Product Management
Product
Required Skills
Data Science
Product Management
SQL
Requirements
  • 8+ years of advertising technology Product Management experience where you demonstrated a sustained track record of driving contributions to impactful projects.
  • A deep understanding of RTB advertising protocols and standards, such as OpenRTB and Prebid.js.
  • An understanding of the internet and how advertising operates on top of it at the most atomic elements.
  • Hands-on experience at a technical level within one or more key channels like Display, Video, Connected TV. Experience in Audio and Digital Out of Home is a plus.
  • A nuanced technical and business understanding of open internet inventory quality measurement techniques and technologies.
  • A strong understanding of how ad servers are configured and how various supply-side yield optimization strategies work.
  • Understand how decisions on inventory impact the customer experience within a DSP, campaign delivery and performance.
  • Analytical mindset and skills to dive into the data using SQL-based tools to find insights.
  • A proven track record of partnering with engineering teams to solve complex technical problems and delivering large and impactful software projects.
  • Excellent communication skills, including the confidence to participate in very technical conversations, the ability to drive consensus and commitment, and the ability to crisply communicate delivery timelines, trade-offs, and risks to senior management.
  • Durability and grit -- sometimes solutions take creative thinking, multiple iterations, and staging while dependencies solidify.
Responsibilities
  • Drive products within the inventory supply team at The Trade Desk.
  • Own the vision, roadmap, and execution for these products.
  • Work across a breadth of products within the inventory and bidding stack with API experiences, data science models, data engineering pipelines, and high throughput decisioning capabilities.
  • Understand how data flows through a Demand Side Platform from the time a device has an impression opportunity on a publisher, the supply systems send a bid request, a DSP responds, an advertisement is purchased, and subsequently measured.
  • Collaborate with cross-functional partners in other organizations, while also displaying the ability to 'show up senior' in frequent executive forums.
  • Work with agencies, advertisers, publishers, supply-side platforms and be able to navigate between them fluently.
Desired Qualifications
  • Experience in Audio and Digital Out of Home is a plus.

The Trade Desk operates a demand-side platform (DSP) that enables advertisers to buy digital advertising space automatically. Clients, including advertising agencies and direct advertisers, use this platform to manage and optimize their campaigns across various channels such as display, social media, mobile, video, and connected TV. The platform utilizes real-time bidding (RTB), allowing advertisers to purchase ad impressions through live auctions that occur as web pages load. The Trade Desk distinguishes itself from competitors by providing advanced technology and data analytics, ensuring transparency in measurement and reporting, which helps clients make informed decisions about their ad spending. The company's goal is to empower advertisers to achieve better results through optimized ad campaigns, while generating revenue through platform usage fees and additional services like data analytics and consulting.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Ventura, California

Founded

2009

Simplify Jobs

Simplify's Take

What believers are saying

  • Increased adoption of UID2 enhances privacy-conscious, targeted advertising solutions.
  • Acquisition of Sincera bolsters data analytics capabilities for advertisers.
  • Partnership with Ezoic enhances first-party data insights as third-party cookies phase out.

What critics are saying

  • Facing multiple securities class action lawsuits, risking financial liabilities and reputation damage.
  • Integration of UID2 may face privacy concerns and regulatory scrutiny challenges.
  • Sincera acquisition may present integration challenges, distracting management from core operations.

What makes The Trade Desk unique

  • The Trade Desk offers a self-service platform for data-driven digital advertising campaigns.
  • It provides transparency in measurement and reporting for ad campaign performance.
  • The platform supports multiple channels, including display, video, and connected TV.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Wellness Program

401(k) Retirement Plan

401(k) Company Match

Paid Sick Leave

Paid Vacation

Paid Holidays

Parental Leave

Tuition Reimbursement

Employee Stock Purchase Plan

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Business Wire
Mar 6th, 2025
Labaton Keller Sucharow LLP Files Securities Class Action Lawsuit Against The Trade Desk, Inc. and Certain of Its Executives

Labaton Keller Sucharow LLP files securities class action lawsuit against The Trade Desk, Inc. and certain of its executives.

AdExchanger
Mar 4th, 2025
What The Trade Desk Means When It Talks About Premium

As part of its embrace of programmatic, NYT has been working with TTD on integrating UID2 over the past year, she said.

ForexTV
Mar 2nd, 2025
TTD REMINDER: Trade Desk, Inc. was Sued for Securities Fraud; Investors are Alerted to Contact BFA Law before April 21 Deadline (NASDAQ:TTD)

NEW YORK, March 02, 2025 (GLOBE NEWSWIRE) - Leading securities law firm Bleichmar Fonti & Auld LLP announces that a lawsuit has been filed against The Trade Desk, Inc. (NASDAQ: TTD) and certain of the Company's senior executives for potential violations of the federal securities laws.

Investors Hangout
Mar 1st, 2025
Securities Class Action Filed Against The Trade Desk, Inc. TTD

The law firm Kessler Topaz Meltzer & Check, LLP announces that a securities fraud class action lawsuit has been filed against The Trade Desk, Inc. (NASDAQ: TTD).

Access News Wire
Feb 27th, 2025
Investors in The Trade Desk, Inc. Should Contact Levi & Korsinsky Before April 21, 2025 to Discuss Your Rights - TTD

THE LAWSUIT: A class action securities lawsuit was filed against The Trade Desk, Inc. that seeks to recover losses of shareholders who were adversely affected by alleged securities fraud between may 9, 2024 and February 12, 2025.