Director – Market Development

Overview

The Director, Market Development is responsible for carrying out the Market Development strategy for an assigned area. Reporting to the Executive Director, Market Development, this position leads a field-based Market Development team in successfully executing the organizations thought leader and priority-center engagement strategies. It develops team capabilities, synthesizes field insights into actionable recommendations, and aligns cross-functional partners to advance education, advocacy, congress engagement, and approved pipeline and new indication readiness initiatives.

Responsibilities

• Partner with the Executive Director, Market Development to translate national strategy into team priorities, regional engagement plans, resource allocation, and measurable objectives; support annual planning and budget development.• Collaborate and align with peer Director, Market Development on approach and execution of activities.• Guide strategic engagement with established and emerging national, regional, and local key opinion leaders (KOLs), ensuring thoughtful relationship mapping, prioritization, engagement objectives, and follow-through.• Oversee engagement strategies for priority centers of excellence, hospitals, and health systems; coach stakeholder mapping across clinical, administrative, and referral networks and help address engagement barriers.• Review and synthesize compliant field insights across the team; identify unmet needs and evolving care trends, communicate actionable recommendations, and follow through with internal partners on resulting actions and decisions.• Coordinate team participation in disease state education, professional association, advocacy, and congress initiatives, ensuring clear engagement objectives, stakeholder follow-up, and evaluation of outcomes.• Lead team contributions to approved pipeline and new indication readiness initiatives through thought leader and center mapping, educational needs assessment, stakeholder engagement, and relevant field insights.• Build alignment across Medical Affairs, Medical Science, Marketing, Sales, Advocacy, Market Access, Compliance, and leadership; clarify responsibilities, resolve coordination issues, and facilitate purposeful thought leader engagements while respecting functional boundaries.• Monitor engagement outcomes, plan quality, insight usefulness, and progress against objectives; recommend adjustments to the Executive Director. Manage assigned conference, travel, and engagement budgets and ensure compliance with applicable laws, policies, and non-promotional requirements.Managerial and Supervisory Responsibilities:• Lead and manage a Market Development team.• Establish clear expectations for strategic engagement, compliant execution, and meaningful outcomes.• Review individual business and engagement plans, align priorities across the team, and ensure current documentation and timely follow-up.• Conduct regular field coaching and development discussions to strengthen thought leader engagement, strategic planning, insight synthesis, and cross-functional collaboration.• Lead onboarding and individualized development planning; assess team capabilities and address performance and development needs.• Set goals, monitor progress, and conduct mid-year and annual performance evaluations; approve expense reports and oversee responsible use of assigned budgets.

Qualifications

• Bachelor’s degree required• 10+ years of relevant pharmaceutical or healthcare experience in market development, thought leader engagement, sales leadership, marketing, or related roles.• Demonstrated people leadership and coaching experience required; experience leading field teams in market development, thought leader engagement, or related functions preferred.• Epilepsy or CNS experience preferred.• Work is typically performed in an office or field environment; candidate must reside in one of the regions covered in the role.• Business travel, minimum 40%, by air or car is required for regular internal and external meetings.• May be required to routinely lift items approximately 25 pounds.• Sitting or standing for long periods of time.Additional Requirements:• Demonstrated ability to lead and develop a non-promotional field team, build trusted stakeholder relationships, and influence cross-functional partners.• Strong strategic planning, insight synthesis, communication, project management, and resource prioritization skills.• Ability to adapt to changing priorities and translate stakeholder needs into coordinated engagement strategies and meaningful outcomes.• Valid driver’s license and driving record that meets company requirements.

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