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Moxxi Digital

Performance marketing with owned media properties

Junior Optimization Specialist

Data AnalysisUpdated on Nov 10
Full-timeNew York, NY, USA$60k - $65kIn-person

About the Job

Requirements

  • Have 0–2 years of experience, or relevant internships, in analytics, marketing, product, operations, or related fields.
  • Be comfortable using Excel or Google Sheets to organize data, build formulas, and create clear summaries.
  • Be detail-oriented and able to identify irregularities in datasets.
  • Be able to communicate data in plain language and translate it into actionable insights.
  • Be eager to learn new tools, frameworks, and ways of working.
  • Be interested in using modern tools, including artificial intelligence, to work more efficiently.

Responsibilities

  • Pull, organize, and analyze performance data from internal tools and platforms.
  • Build and maintain dashboards that track key growth and optimization metrics.
  • Prepare summaries of what is working, what is not, and what the data suggests the team should try next.
  • Identify trends, anomalies, and patterns that inform optimization decisions.
  • Support analysts with data gathering, quality assurance, and visualization tasks.
  • Develop an understanding of the metrics that drive business performance.
  • Assist growth product managers with setting up, monitoring, and analyzing A/B tests and experiments.
  • Track test performance and flag statistically significant results or unexpected patterns.
  • Document experiment hypotheses, methodologies, and learnings for the team.
  • Use data to support prioritization of optimization opportunities.
  • Identify underperforming areas across funnels, flows, and campaigns and surface them to stakeholders.
  • Work with growth product managers to understand product priorities and how data supports decision-making.
  • Partner with account managers to connect optimization efforts to client goals and performance.
  • Support analysts in forming and validating hypotheses.
  • Collaborate with design and engineering teams on implementing tests and product changes.
  • Participate in growth meetings, stand-ups, and retrospectives and share data-driven observations.
  • Maintain documentation for optimization workflows and testing processes.
  • Support the rollout of new tools, dashboards, or tracking implementations.
  • Perform quality assurance for tracking, tagging, and data accuracy.
  • Use artificial-intelligence-powered tools and automation to improve efficiency.

Desired Qualifications

  • Have exposure to analytics tools such as Google Analytics, Mixpanel, Amplitude, or Looker.
  • Have a basic understanding of experimentation and A/B testing concepts.
  • Have familiarity with SQL or an interest in learning it.
  • Have experience with project management or documentation tools such as Notion, Asana, or JIRA.

About the Company

Moxxi Digital

Performance marketing with owned media properties

Moxxi Digital runs performance marketing campaigns by owning and operating its own media sites to attract customers for advertisers. It uses a Performance Acquisition Engine that analyzes data, tests campaigns, and optimizes them, with a pay-for-performance model where advertisers pay only for defined actions. For media partners, it creates first-party media properties that segment users and tailor experiences, then monetizes them through an advertiser marketplace. The company is bootstrapped and profitable, relying on its owned data and proprietary optimization to offer both managed services and direct audience monetization, aiming to deliver scalable, high-ROI customer acquisition and grow its data-driven inventory.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2022

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