Full-Time

Product Marketing Manager

Posted on 8/22/2024

Canary Technologies

Canary Technologies

51-200 employees

Hospitality management software for hotels

Enterprise Software
Consumer Goods

Mid

San Francisco, CA, USA

Hybrid position in San Francisco, CA.

Category
General Marketing
Growth & Marketing
Required Skills
Market Research
Business Strategy
Data Analysis
Requirements
  • 2 - 5 years experience in management consulting, B2B SaaS, business strategy and operations, investment banking, venture capital, private equity, or similar; MBA preferred
  • Strategic, yet action-oriented. Able to create structured approaches and plans from ambiguous problems or prompts and roll up your sleeves to execute against those plans
  • Great communication skills to communicate your logic, process, and recommendations to cross-functional teams and senior leadership; garner support for initiatives through influence
  • Advanced quantitative and deductive skills. Ability to distinguish between the signal and the noise and make data-guided action
  • Ability to analyze data and create reports that tell a compelling story using data visualization
  • Self-starter with excellent leadership and interpersonal skills
  • Ability to structure and manage multiple complex projects simultaneously; well organized with a high attention to detail
  • Combine qualitative and quantitative insights to make recommendations to senior leaders on high value, strategic initiatives
Responsibilities
  • Build an intimate understanding of the business’s key drivers, proactively identifying opportunities to increase marketing share, improve performance and boost efficiency
  • Own market and competitive intelligence based on data analysis and market research to help shape go-to-market planning and execution; keep a pulse on industry trends and emerging opportunities
  • Develop pricing strategies based on data analysis and financial modeling; identify opportunities for pricing optimization
  • Collaborate closely with Marketing, Sales, and Product teams to ensure cohesive and effective strategies, plan tactics, and share results
  • Construct, plan, execute, and analyze results of account-based marketing campaigns for top tier, strategic accounts
  • Understand customer motivations, pain points, needs, and desires to inform value propositions, messaging, and product packaging
  • Collaborate closely with content and growth marketing teams to align on goals, initiatives, outcomes of integrated campaigns; analyze results from campaigns to provide direction on what’s working to inform campaign planning

Canary Technologies specializes in hospitality management software aimed at improving the guest experience and optimizing hotel operations. Their main product is a Digital Guest Journey Platform that offers features like room upgrades, early check-in, late checkout, and other amenities, allowing hotels to provide personalized services while maximizing revenue. This platform integrates smoothly with existing hotel technologies, ensuring efficient operations. Unlike many competitors, Canary Technologies operates on a subscription-based model, providing a scalable software-as-a-service (SaaS) solution that caters to a wide range of clients, from small boutique hotels to large chains. The goal of Canary Technologies is to transform hotel management by enhancing guest satisfaction and driving revenue growth.

Company Stage

Series C

Total Funding

$92.5M

Headquarters

null, California

Founded

2018

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Canary Technologies raised $50M in Series C funding for AI development.
  • Partnership with TUI Hotels & Resorts enhances digital guest journey solutions.
  • BWH Hotels selected Canary for its AI-driven Guest Management System.

What critics are saying

  • Increased competition from AI-based security and guest management systems.
  • Otelier's AP automation product may attract hotels seeking comprehensive solutions.
  • Guesty's $130M funding could intensify competition in guest management platforms.

What makes Canary Technologies unique

  • Canary Technologies offers a comprehensive Digital Guest Journey Platform for hotels.
  • The platform integrates seamlessly with existing hotel technology stacks.
  • Canary Technologies provides AI-driven guest management systems for enhanced guest experiences.

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Benefits

Health insurance

Flexible working hours

Training & career development

Regular team building events

Travel stipend at Canary hotels

Internal promotions

Stocked kitchen

INACTIVE