W

Weber Shandwick

Global PR, advertising, and digital marketing

Social Media Manager - Healthcare / Pharma

Social Media Strategy & ManagementConfirmed live in the last 24 hours
Full-timeFrankfurt, GermanyNo salary listed

About the Job

Requirements

  • Professional experience in social media, ideally in healthcare or pharma.
  • Experience conceiving, coordinating, and implementing digital communications projects, ideally at a digital agency or in a company's digital or social media department.
  • Solid knowledge of common social media platforms and openness to other digital communication channels.
  • Empathy, particularly when working with patients.
  • Fluent German and very good spoken and written English.

Responsibilities

  • Support the conception and implementation of social media strategies and campaigns for pharmaceutical clients.
  • Manage social media channels for prescription-therapy awareness campaigns, including community management.
  • Develop varied, audience-relevant content with the studio for specific platforms, including video formats and podcasts.
  • Support planning and implementation of social paid campaigns, influencer collaborations, and marketing activities such as newsletters, websites, and digital materials for healthcare professionals and patients.
  • Advise clients in day-to-day work and communicate with professional, public, and patient stakeholders.
  • Monitor, analyze, and report relevant metrics and key performance indicators, and support the development of optimization recommendations.

Desired Qualifications

  • Knowledge of prescription therapies.
  • Experience in influencer marketing and paid social.

About the Company

Weber Shandwick

Global PR, advertising, and digital marketing

Weber Shandwick provides public relations, advertising, and digital marketing services to corporations, nonprofits, and government agencies around the world. It creates and runs communication programs that include media relations, crisis management, social media strategy, content creation, and influencer campaigns, all delivered by cross‑functional teams to reach audiences and drive engagement. The firm differentiates itself through a focus on diversity, equity, inclusion, sustainability, and culturally relevant storytelling, leveraging its global network to turn stories into measurable business results. Its goal is to help clients achieve their objectives with clear, responsible, and data-informed communications that expand reach and impact.

Company size
1,001-5,000
Company stage
M&A
Total funding
$2.2M
Headquarters
Hempstead, NY
Founded
2001

Recently Posted Jobs

Explore more opportunities at Weber Shandwick

See more jobs