Full-Time

Social Media & Community Specialist

Airalo

Airalo

51-200 employees

Global eSIM store offering affordable, local connectivity for travelers.

Consumer Software

Junior, Mid

Remote

Required Skills
Communications
Facebook Ads
Management
Social Media
Requirements
  • Bachelor's degree with a strong similar professional background & 3+ years experience in a similar capacity
  • Extensive experience in brand management, content, social media, and customer and market insight in Canada and/or the United States with an in-depth understanding of the social and digital space
  • Familiar with HootSuite or other social media publishing tools
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Snapchat, TikTok, and YouTube
  • Knowledge of social media best practices, and regional, and global trends
  • Fluency in English, with impeccable verbal and written communication skills
  • Experience with executing and implementing channel and audience research
  • Superior internal & external communication & cross-functional stakeholder management skills
  • Enjoying and excelling at handling multiple projects simultaneously in a matrix & complex environment
  • Good time management with an eye for perfection & a strong operational background
Responsibilities
  • Develop and execute an effective social media strategy tailored to the North American market to increase brand awareness, engagement, and lead generation
  • Create compelling and shareable social media content, including text, images, videos, and infographics, that aligns with Airalo's brand voice and values
  • Developing an editorial calendar, and executing strategies on social media channels, and other region-specific community platforms
  • Monitor and actively engage with the Airalo community on social media platforms, respond to comments, questions, and feedback promptly, and build positive relationships with followers
  • Plan and execute paid social media campaigns to reach and convert the target audience, utilizing ad platforms such as Facebook Ads, Instagram Ads, and others
  • Monitor social media metrics, track KPIs, and generate regular reports to measure the effectiveness of social media efforts. Utilize insights to make data-driven improvements
  • Handle potential social media crises effectively, maintain a positive brand image, and address customer concerns professionally. And ensure compliance with local laws (e.g., copyright and data protection)
  • Stay current with industry trends, social media best practices, and emerging platforms to suggest new ideas and strategies to maintain Airalo's competitive edge

Company Stage

Series B

Total Funding

$67.3M

Headquarters

, Delaware

Founded

2019

Growth & Insights
Headcount

6 month growth

25%

1 year growth

132%

2 year growth

634%