Full-Time
Agency Campaign Manager
Performance Media
Criteo
1,001-5,000 employees
Performance-based, data-driven digital advertising solutions
No salary listed
Sant Cugat del Vallès, Barcelona, Spain
Hybrid
Hybrid model; on-site in Barcelona with some remote days.
 Growth & Marketing (1) |
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- Fluent in English and French
- Ability to build strategies and action plans with both a “1 to many” and “1to1” approach
- Ability to work with different stakeholders (internally & externally)
- Great understanding of client’s and team’s needs
- Strong communication skills
- Project management skills as it will require a lot of coordination
- Always looking at creative ways to get to objectives and beyond
- You are a force for bringing proposals forward and show proactivity in your approach
- Strong creative skills to come up with innovative ideas and prepare adapted decks for calls
- Detail-oriented with a solutions-oriented mindset
- Organized, structured & deductive skills
- Custom Support with the Account Strategist for the account. You develop your knowledge on an ongoing basis of the Books of Business that you support and contribute to the growth of accounts.
- Proactive client communication & you will join weekly calls (and QBRs which will be led by the Account Strategist).
- Provide operational, efficient & accurate campaign delivery recommendations and be the lead point on execution.
- Lead on first-level client response for reporting and short-term optimizations
- Monitoring performance, often on 3rd party attribution
- End-to-end optimization of campaign budgets, targeting, tactics, creative to meet and exceed clients objectives.
- Offer strategic recommendations to drive revenue & product expansion
- Technical implementation of ad campaigns with clients’ KPI’s in mind.
- Inventory management and custom reporting for clients
- Lead execution on new campaign launches
- Proactively evaluate, analyze & troubleshoot campaigns, anticipate main seasonality trends, identify and follow up on any ongoing issues.
- Ability to take insights from various data sources to inform campaign recommendations and contribute to whole strategy
- Internal administrative tasks: submit, request & follow up with support teams (Finance, Data Analysts, Technical Solutions, Products)
- Attend wide range of trainings to develop skills
Criteo is a global technology company that provides digital advertising solutions for e-commerce brands, publishers, and advertisers. It uses data-driven, personalized advertising to help clients acquire customers, better target audiences, and promote apps. Its products rely on large-scale data analysis and sophisticated algorithms to serve highly relevant ads, improving engagement and conversion rates. The company operates on a performance-based model, earning revenue based on the success of campaigns (such as clicks, conversions, or sales), which aligns its interests with those of clients. Criteo differentiates itself through its global reach (affecting a large portion of internet users), its focus on privacy and data security, and its integrated teams (Product, R&D, Sales Operations, Global Services) that work to drive client results. The goal is to help clients achieve significant advertising outcomes by delivering targeted, data-driven campaigns at scale.
Company Size
1,001-5,000
Company Stage
IPO
Headquarters
Paris, France
Founded
2005
Get referred to Criteo
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Simplify's Take
What believers are saying
- As OpenAI’s first ad-tech partner since 2025, Criteo converts ChatGPT traffic 1.5x faster, with 1,000+ brands now live.
- Criteo’s Agentic Commerce Recommendation Service improves relevancy by up to 60% via AI-driven real-time personalization in 2026 testing.
- Criteo GO now covers US and UK in 2026, with more markets planned to drive SMB adoption and reduce churn.
What critics are saying
- The €40M GDPR fine upheld in March 2026 for invalid consent and data erasure violations across 370M European identifiers poses immediate high regulatory risk.
- 95% of Indian shoppers research outside retail platforms before purchase, undermining Criteo’s closed-loop retail media model and forcing costly multi-channel attribution shift.
- Criteo cut 2026 guidance and Q1 revenue fell 9% due to retail media client scope cuts and softer European travel demand, signaling sustained macro pressure.
What makes Criteo unique
- Criteo built the world’s first commerce SSP, clearing both impressions and commerce intelligence for retail-open-web convergence.
- Criteo activated over $1 trillion in annual sales data, enabling hyper-relevant targeting across 200 global retailers.
- Criteo launched self-service GO platform in March 2026, letting SMBs launch cross-channel campaigns in five clicks with 20%+ higher ROAS.
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↑ 0%Appointment of Sylvain Andries as Group Chief Financial Officer. July 6, 2026 - Webedia-Elephant Group is pleased to announce the appointment of Sylvain Andries as Group Chief Financial Officer (CFO) and member of the Executive Committee, effective September 1, 2026. Reporting directly to Christian Bombrun, Chief Executive Officer of the Group, Sylvain will be responsible for supporting Webedia-Elephant's profitable growth trajectory and driving its strategic investments as part of the Group's transformation plan. He will oversee the Finance teams in France and internationally, including Financial Planning & Analysis, Accounting, Consolidation, Treasury and Payroll, with the objective of implementing a unified, data-driven financial management framework across all Group entities. He will also be responsible for General Services in France. Since early 2023, Sylvain has served as Chief Financial Officer at Matawan, a multi-award-winning technology platform and member of the French Tech 120. Throughout his career, he has developed extensive expertise in digital business models, complex capital transactions and the management of strategic international projects. A graduate of ESSEC Business School, Sylvain Andries brings more than twenty-five years of experience leading the finance functions of high-growth technology and digital companies. He began his career at Procter & Gamble before joining Boston Consulting Group. He then became CFO of Caudalie, where he supported the company's international expansion. Sylvain later joined Criteo, a pioneer in AdTech and Retail Media, at the time of its NASDAQ IPO, serving as Vice President, Financial Planning & Analysis and leading the company's financial performance management. He subsequently joined Vestiaire Collective, the global leader in pre-owned fashion operating in 70 countries, where he led the finance function and oversaw several major fundraising rounds.
Skai's 2026 US ShopAble Media Awards recognize the brands and agencies leading media into the agentic age. SAN FRANCISCO, CA - May 13, 2026 - Skai, the leading omnichannel platform for commerce media, just announced the winners of its 2026 US ShopAble Media Awards. The awards honor consumer goods brands and agencies for outstanding results achieved through Skai's platform. As marketing enters the age of agentic AI, brands and agencies face a new set of demands: acting on data faster, coordinating across more channels, and building the operational infrastructure to let AI work alongside human teams. This year's ShopAble Media Awards winners distinguished themselves through rigorous, results-driven use of Skai, from deploying AI-powered diagnostics across entire agency portfolios to turning CTV exposure into a direct path to conversion. The outcomes speak for themselves. This year's winners: * Code3 won the Celeste AI Pioneer (Agency) award for using Skai's purpose-built GenAI agent across forecasting, new-to-brand analysis, reporting, and optimization to unlock hidden revenue opportunities on Amazon Ads. * DoorDash was recognized with the Celeste AI Pioneer (Brand) award for lifting conversions 18%, reducing CPA by 22.9%, and surfacing inefficient budget allocation using Celeste AI for predictive diagnostics. * WPP Media earned the Omnichannel Retail Media Excellence award for achieving up to 292% media efficiency for Church & Dwight, with signals from Skai's Incremental API integration flowing automatically into media buying decisions across multiple brands and retailers. * Opella was honored with the Commerce Data Excellence award for driving a 23% revenue lift by leveraging Skai's Profitero+ integration to power data-driven, real-time bid optimization. * Grain Group won the award for Full-Funnel Amazon Excellence (Agency) for pioneering the first sequential full-funnel architecture built on Skai's CTV Center, delivering an 85% revenue lift and 53+ million impressions for Cambio Roasters. * Dr. Squatch was awarded Full-Funnel Amazon Excellence (Brand) for rewiring its Amazon growth strategy with Skai, combining automation, competitive intelligence, and DSP to unlock smarter full-funnel growth. * The Estée Lauder Companies received the Search Shopping Excellence award for using Skai's PMax Asset Optimizer to uncover underperforming copy lines, refresh creative faster, and turn hidden inefficiencies into stronger returns. * Elliet Ross, Marketplaces Sr. Specialist at Tinuiti, was named Skai Champion of the Year (Agency) for her commitment to continuous testing, optimizing, and helping others win while remaining curious, competitive, and always one step ahead. * Carolyn Nagele, ECommerce & Shopper Marketing Manager at Hormel Foods, was named Skai Champion of the Year (Brand) for helping shape the roadmap, embracing new capabilities early, unlocking smarter growth with Celeste AI, and driving adoption of Competitive Insights higher by 3,000%. "This year's honorees show what it looks like when leading brands and agencies move from talking about AI to actually leveraging it," said Stephanie Herndon-Rasse, Chief Customer Officer at Skai. "They brought creativity, diligence, and real strategic thinking to their work, and the results reflect that. Congratulations to the winners of the 2026 US ShopAble Media Awards for setting a new standard of excellence in commerce media." About Skai Skai is the leading omnichannel platform for commerce media, enabling brands and agencies to connect data, insights, and execution across the world's largest publishers and retailers. Built for the agentic era, Skai's platform unifies planning, activation, measurement, and retail operations in a single integrated system. With its open architecture and AI capabilities, including commerce media agent Celeste AI and support for custom AI agents via its Model Context Protocol (MCP), Skai enables organizations to drive smarter decisions, greater efficiency, and improved performance across every channel. Trusted by over 8,000 brands and agencies, such as PepsiCo, Sanofi, Estée Lauder, Publicis, Tinuiti, and WPP, Skai integrates with more than 300 publishers and retail media networks, including Amazon Ads, Walmart Connect, Criteo, Google, Microsoft, Meta, and TikTok, and is headquartered in San Francisco with nine international offices. Learn more at skai.io for more information.
Criteo has expanded its GO platform with full self-service access for small and mid-sized businesses and growth-stage commerce brands. The AI-powered performance platform enables advertisers to launch cross-channel campaigns in as few as five clicks. The platform unifies display, video, native and social advertising whilst automatically optimising spend across channels. Campaigns including social activation deliver over 20% higher return on ad spend compared to traditional configurations. Criteo GO leverages data from 740 million daily shoppers and $1 trillion in annual transactions to help brands engage high-intent consumers. Criteo has appointed former Google Head of Shopping Courtney MacConnell as Vice President of Commercialisation for GO. The self-service capabilities are now available in the US and UK, with expansion to other markets planned later this year.
Analysts have lowered Criteo's fair value price target by approximately 16% to $29.95 from $35.75, with multiple firms including Stifel, DA Davidson, Susquehanna, BMO Capital and JPMorgan cutting targets between $5 and $12 in February 2026. Morgan Stanley maintains an Equal Weight rating with a $34 target, citing potential benefits from GenAI capabilities. Criteo became OpenAI's first advertising technology partner in ChatGPT, with internal data showing users from LLM platforms converting at 1.5 times the rate of other referral channels. The company launched its Agentic Commerce Recommendation Service, which testing indicates improves recommendation relevancy by up to 60%. Criteo has repurchased 23 million shares for $724 million and increased its remaining buyback authorisation to $200 million in February 2026.
Conseil d'état upholds Criteo's €40M GDPR fine. / 13 March 2026 The French Data Protection Authority (CNIL) fined Criteo, a major online advertisement and tracking company in Europe, €40 million for violating the GDPR. This decision is based on complaints filed by noyb and Privacy International in December 2018. The CNIL found that the company failed to comply with data subject rights under the GDPR and could not prove that they obtained valid consent. The Conseil d'Etat rejected CRITEO's appeal and upheld the fine. Criteo - prominent ad-tech player. The French company Criteo provides "behavioral retargeting" services on thousands of websites. To do so, the company places tracking cookies on websites in order to analyze browsing habits and determines which products and services a user is likely to buy. The company has data on about 370 million people in Europe. Complaint led to further investigation. In December 2018, more than 7 years ago, noyb and Privacy International filed complaints against Criteo for not providing users with a proper option to withdraw consent. This complaint triggered an extensive investigation by the CNIL, the competent data protection authority for Criteo. The CNIL also broadened the scope to other areas and found additional infringements of the GDPR: among others the lack of transparency, failure to comply with the right to erasure and the right to access. Major blow to Criteo's business model. The French Data Protection Authority has concluded a deeper investigation into Criteo's business model. It revealed numerous violations of the GDPR. Since a very large number of people are concerned by those infringements and huge amounts of data are collected and processed, the CNIL decided on a substantial fine of 40 mio Euros. The decision was also approved by all other DPAs in Europe. Criteo appealed the decision with the Conseil d'Etat. In March 2026, the Conseil d'Etat rejected the appeal and confirmed the CNIL decision. This decision comes at a key moment in the debate surrounding the European Commission's legislative reform proposal called the "Digital Omnibus". The proposal includes a new definition of personal data, which would narrow the concept of what constitutes "personal" data, making it dependent on the subjective circumstances of the respective controller. This significant reduction of the GDPR's scope of application, which might be exploited by companies engaged in behavioral on-line tracking is widely critisised by experts and privacy advocates. In the case brought before the Conseil d'Etat, Criteo contested the classification of pseudonymous identifiers as personal data, which were attributed in connection with the IP addresses of data subjects and other browsing data. The company argued that it did not have all the information necessary to re-identify the data subject from the assigned identifier. The Conseil d'Etat disagreed, stating that data can only be considered anonymized if the risk of re-identification of a data subject is "insignificant, such identification being impracticable in practice." In the case of Criteo, considering that the purpose of the processing is to offer advertisements, a very large amount of information can be cross-referenced for a given identifier. In addition, Criteo itself confirmed that the identification of certain data subjects is not technically impossible. The Council of State therefore considered that these identifiers constituted personal data.