O

Oshkosh

Designs and manufactures purpose-built vehicles

Aftermarket Product Analyst

Product ManagementConfirmed live in the last 24 hours
Full-timeHagerstown, MD, USA$73.2k - $117.8kIn-person

About the Job

Requirements

  • A bachelor's degree in a related field and two or more years of relevant experience in marketing, business, engineering, or product marketing, equivalent to eight years total in education and experience; or an equivalent combination of education and experience demonstrating the ability to perform the essential functions of the role.

Responsibilities

  • Identify the product lifecycle approach for products and ensure go-to-market strategies are developed and maintained for all part groups.
  • Participate in the new product development process, providing leadership for the Aftermarket team in developing new parts and aligning the service bill of materials with product commodity strategies.
  • Identify strategic opportunities and develop strategies to expand the Aftermarket product portfolio.
  • Coordinate with Aftermarket teams, including sales, marketing, communications, pricing, training, and customer support, to apply an overall marketing strategy for products offered to the market.
  • Work with new equipment teams to ensure an aligned market approach for products with the product lifecycle management market approach.
  • Ensure the product marketing team and the Marketing and Communication Team are aligned with the go-to-market strategy and communications support needed for the product portfolio.
  • Create value-added promotions and establish branding requirements for products.
  • Work with Global Procurement Supply Chain buyers to develop a source-to-market strategy that maximizes profit, and present strategies to Aftermarket senior management.
  • Work with the pricing team to identify pricing strategies that support product go-to-market strategies and align with Aftermarket goals.
  • Provide input for product planning through demand forecasting; evaluate sales trends, market conditions, customer perspectives, and competitors, and obtain sales team input to develop expected sales levels by commodity group and assess the competitive landscape.

Desired Qualifications

  • Product management or product ownership experience, including product strategy, lifecycle management, and commercialization.
  • Experience identifying and evaluating new product or portfolio growth opportunities using market, customer, competitive, and sales data.
  • Aftermarket, parts, service, or durable goods industry experience.
  • Experience developing and executing go-to-market strategies for products or product categories.
  • Strong business and financial acumen, including pricing strategy, profitability, forecasting, and business case development.
  • Demonstrated ability to lead cross-functional initiatives involving Sales, Marketing, Engineering, Supply Chain, Procurement, and Pricing.
  • Business-to-Business (B2B) product marketing or commercial experience.
  • Project management experience with the ability to manage multiple product initiatives from concept through launch.
  • Experience presenting product strategies, recommendations, or business cases to senior leadership.
  • A Master of Business Administration or a master's degree in a related field.

About the Company

Oshkosh

Designs and manufactures purpose-built vehicles

Oshkosh Corporation designs and manufactures purpose-built vehicles and equipment for specialized markets, including defense, fire and emergency services, access equipment, refuse collection, concrete placement, and aviation ground support. It sells its high-value, durable vehicles directly to government agencies, municipalities, and private sector clients. The company differentiates itself through ongoing product development, a strong focus on quality, and community programs like the Youth Apprentice. Its goal is to provide reliable, efficient, purpose-built solutions that meet the evolving needs of essential operations.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Oshkosh, WI
Founded
1917

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