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Publicis Groupe

Runs advertising and digital transformation services

Supervisor - Strategy

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$66.1k - $101.8k /yrIn-person

About the Job

Requirements

  • Pharma media experience across diverse conditions, disease states, and/or audiences (DTC, HCP, Payer, etc.) is preferred.
  • Familiarity with the total marketing process and the strategic role of media.
  • Understanding of the role of media channels in a plan.
  • Expertise in media software such as Prisma and MediaTools.
  • Ability to manage people and projects.
  • Ability to manage multiple accounts, campaigns, and clients.
  • Public speaking and presentation skills.
  • Written communication skills.
  • At least 3 years of media experience.
  • Cross-channel media knowledge and experience.
  • Familiarity with standard media research and planning tools such as Clear Decisions.
  • Pharmaceutical experience is preferred.

Responsibilities

  • Support the Director, Strategy and/or Associate Director, Strategy.
  • Build trust and show respect for all employees.
  • Work collaboratively with cross-functional teams.
  • Train junior-level Strategy team members on tools and processes.
  • Manage time and resources for direct reports.
  • Onboard and train new hires.
  • Participate in the formal development process, including performance management, goal-setting, and mid-year and yearly reviews for direct reports.
  • Nurture and develop direct reports.
  • Participate in PHM’s interviewing efforts.
  • Prepare and compile media plans and strategic presentations.
  • Carry the overall media strategy through to deliverables.
  • Help the VP, Strategy drive the planning process.
  • Work across multiple accounts and campaigns as needed.
  • Collaborate with internal cross-functional leaders to ensure deliverables align strategically with client needs.
  • Provide input on media channel mix, initial budget allocation, and rationale.
  • Ensure media flowcharts match financial documents (MBAs) at all times.
  • Oversee the creation and management of Creative Asset Trackers.
  • Quality-assure and guide the Senior Associate in developing accurate traffic workbooks.
  • Represent cross-functional teams’ interests in client and agency partner meetings when those teams are absent.
  • Drive continuous improvement of self, team, and client deliverables.
  • Contribute to new business efforts as needed.
  • Build day-to-day relationships with appropriate clients on assigned brands.
  • Provide input to clients to help shape their marketing priorities.
  • Influence clients through public speaking, presentations, and writing.
  • Select media channels and programs for assigned clients based on the established strategic media approach and cross-functional team input.
  • Lead projects from start to finish.
  • Maintain account flowcharts.
  • Oversee the creation of traffic workbooks and creative asset trackers.
  • Proactively self-educate on PHM, Publicis Groupe, and client business functions, capabilities, tools, and processes.

Desired Qualifications

  • Pharma media experience across diverse conditions, disease states, and/or audiences (DTC, HCP, Payer, etc.).
  • Pharmaceutical experience.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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