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Hypebeast

Online streetwear retailer with editorials

Brand Partnerships Manager

Full-TimeUpdated on 10/14/2026
No salary listed
Senior
Tokyo, Japan
In Person
Sales & Account ManagementBusiness Development & Partnerships

About the job

Requirements
  • At least 5 years of experience in media, a creative agency, or brand marketing, including solution-based or consultative sales experience.
  • Demonstrated history of meeting or exceeding revenue targets.
  • Existing network with advertising agencies or fashion and beauty brands in Japan.
  • Native-level Japanese.
  • Genuine passion for Hypebeast and Hypebae content across fashion, beauty, sneakers, art, wellness, and culture.
  • Comfort with ambiguity and fast-moving environments, and ability to independently own a pipeline.
  • Strategic thinking and ability to develop creative solutions to complex client challenges.
  • Candidate must be eligible to work in Japan.
Responsibilities
  • Build and deepen relationships with advertising agencies, media agencies, and in-house marketing teams at brand companies; grow existing partnerships through upselling and long-term strategic alignment.
  • Partner with Hypemaker, HBX, and editorial teams to develop tailored, integrated campaign proposals addressing each client's business challenges; design brand experiences that combine online editorial, social, and video with offline events and pop-ups.
  • Set, own, and consistently achieve quarterly and annual revenue targets; manage the pipeline, forecast, and CRM hygiene autonomously.
  • Translate emerging trends in beauty, fashion, and culture into insight-driven proposals; continuously monitor the competitive media and brand landscape.
  • Oversee post-sale execution in close collaboration with editorial and creative production teams, ensuring on-time delivery and quality control across campaigns.
Desired Qualifications
  • Business-level English to collaborate with and report to global headquarters teams.
  • Deep connections within beauty brand marketing or beauty-focused agency teams.
  • Experience pitching integrated solutions across media and creative production.

About the company

HYPEBEAST operates as an online platform for men's contemporary fashion and streetwear that combines e-commerce with editorial content. It sells clothing, footwear, and accessories and often features limited-edition collaborations and capsule collections, with products delivered through its online store. Its editorial side publishes news, trend reports, and features on fashion and culture, helping to attract and engage a young, urban audience and monetize through advertising and sponsored posts. The platform differentiates itself by pairing direct-to-consumer retail with curated cultural content and exclusive drops, creating a destination that blends shopping with media. The company aims to be a global hub for streetwear and contemporary fashion, connecting trends, brands, and consumers through both commerce and editorial influence.

Company Size

501-1,000

Company Stage

IPO

Headquarters

Hong Kong

Founded

2005

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Simplify's Take

What believers are saying

  • FY2026 net profit reached HK$17.6 million after FY2025's HK$21.0 million loss.
  • Gross margin rose to 45.4% in FY2026, up from 40.1%.
  • HBX launched Gallery HBX in Central and a Hysan Place store in 2026.

What critics are saying

  • Revenue fell 12.7% to HK$582.2 million in FY2026, extending a two-year decline.
  • E-commerce revenue dropped 19.6% to HK$131.9 million, weakening the dual-engine story.
  • If media budgets stay weak, Hypebeast becomes a shrinking publisher with little pricing power.

What makes Hypebeast unique

  • Hypebeast owns editorial media plus commerce, letting content directly feed HBX sales.
  • FY2026 media revenue still generated HK$450.3 million, proving audience reach remained commercially relevant.
  • Its Hong Kong listing, global streetwear coverage, and branded events create rare cultural infrastructure.

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Benefits

Flexible Work Hours

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