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AVEVA

Industrial software for SaaS asset management

Global Campaign Marketing Manager

Marketing Generalist & ManagementPosted on Nov 10
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • At least 5 years of experience in marketing demand generation roles, with a strong emphasis on digital campaign planning and execution.
  • Project management skills and the ability to manage multiple complex campaigns in a fast-paced, dynamic environment.
  • A data-driven mindset and analytical skills to use insights to optimize performance.
  • Written, verbal, and presentation skills, with the ability to engage, influence, and manage diverse stakeholders across functions and regions.

Responsibilities

  • Build and orchestrate end-to-end global digital campaigns based on provided strategy and content.
  • Configure and manage campaign programs across marketing automation and content platforms, including audience segmentation, campaign flows, testing, and launch-readiness checks to ensure a smooth campaign journey.
  • Coordinate with portfolio and industry, content, design, digital execution, marketing operations, and other internal teams to ensure campaign readiness and execution.
  • Partner with regional field marketing to coordinate campaign orchestration across global and regional tactics, aligning timing, targeting, and channel mix while minimizing duplication and improving end-to-end lead progression.
  • Monitor and analyze performance across tactics and channels to track engagement, conversion, and contribution.
  • Optimize campaigns through in-flight improvements and share insights and recommendations with key stakeholders.

Desired Qualifications

  • Experience in the industrial software or broader technology sector.
  • Proficiency with marketing automation platforms such as Marketo, CRM systems such as Salesforce, content platforms such as PathFactory, and marketing analytics tools.
  • Understanding of digital campaign execution, including hands-on experience with paid search, paid social, content syndication, webinars, and related tactics, as well as their performance measurement and optimization.

About the Company

AVEVA

Industrial software for SaaS asset management

AVEVA provides industrial software that helps companies digitally transform their operations in manufacturing, energy, and infrastructure. Its offerings are delivered as a subscription-based service (SaaS) for engineering asset management, rather than traditional perpetual licenses. The core product, CONNECT, is an open industrial intelligence platform that runs in the cloud and can scale as a business grows; it works with or without Schneider Electric hardware, thanks to its hardware-agnostic design. Along with software, AVEVA offers online training to help clients adopt the new SaaS model. Compared with competitors, AVEVA differentiates itself by being hardware-agnostic, offering a cloud-first, subscription platform, and an open platform that supports scalable, cloud-based engineering asset management. The company aims to help customers digitally transform their operations, improve efficiency, and reach broader markets through flexible, cloud-based software solutions.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Cambridge, United Kingdom
Founded
1967

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