O

Omnicom Group

Global marketing, media, and PR network

Director – Digital Activation

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$90k - $215k

About the Job

Requirements

  • Extensive video buying experience across linear, digital, and Advanced TV environments, including understanding video marketplace dynamics and the ability to formulate and present investment strategies and points of view.
  • Ability to foster a strong, cohesive working team by providing leadership and instruction.
  • Knowledge of the principles of advertising, marketing, and media, with a minimum of 10 years of industry experience.
  • Knowledge of media dynamics and how each media element performs independently, together, and as it changes.
  • Strong overall communication skills, with a focus on presentation excellence.
  • Track record of leadership, accountability, and strong industry relationships.

Responsibilities

  • Lead Investment professionals serving one or more client assignments, using knowledge to guide client deliverables and broader agency responsibilities.
  • Allocate team resources based on account priorities and deliverable timelines, and maintain team dynamics focused on consistent learning and innovation.
  • Provide thought leadership on the video marketplace landscape and serve as the leading voice and knowledge source for cross-platform video within the client team.
  • Oversee clear performance metrics and develop associated reports in collaboration with Strategy and Marketing Science to measure key performance indicators, using campaign results to optimize learning and ensure continuous improvement.
  • Provide leadership for larger agency-wide negotiations that require advanced skills, relationships, and marketplace sensibilities.
  • Leverage client spending and agency positioning within partner relationships to derive clear quantitative and qualitative advantages for the client.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

Recently Posted Jobs

Explore more opportunities at Omnicom Group

See more jobs