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Playfly Sports

Fandom-driven sports media and marketing technology

Group Vice President

Business & StrategyConfirmed live in the last 24 hours
Full-timeNo salary listed

About the Job

Requirements

  • A bachelor's degree is required; an advanced degree is preferred.
  • At least 10 years of experience in multimedia rights management or a related field is required.
  • Managerial experience is required, with preference for candidates who have managed multiple teams.
  • Proven ability to manage, meet, and exceed budget and revenue goals.
  • Demonstrated ability to develop and execute strategic initiatives that drive current-year and multi-year revenue growth across assigned properties.
  • Experience with Salesforce or a similar customer relationship management system.
  • Strong experience with and ability to effectively leverage fan insights and business intelligence.
  • Ability to develop and present ideas and concepts succinctly and deliver creative solutions to prospects and clients.
  • Demonstrated professional sales presentation skills.
  • Must be available to travel for school visits and presentations.
  • Must be able to work select nights and weekends around sporting events.

Responsibilities

  • Recruit, train, and lead General Managers and their staffs to fulfill clients’ multimedia rights obligations and achieve property revenue and EBITDA financial objectives.
  • Partner with the President and General Managers to build meaningful relationships with clients, including athletic directors, presidents, and their staffs at all levels.
  • Work with finance leadership to develop detailed property sales plans that maximize revenue opportunities across traditional sponsorship and content assets, as well as digital, social, mobile, data, and esports platforms.
  • Prospect, pitch, and close strategic sponsorship accounts at current and new properties within the region, with support from General Managers.
  • Work with General Managers, clients, and media partners to maximize value and revenue from all content platforms.
  • Maintain strict control of and maximize the value from all approved property capital and operating expenses.
  • Maintain full profit-and-loss accountability and responsibility for all properties, including managing and executing company revenue and expense reporting requirements.
  • Develop and maintain relationships with C-level executives at major brands and agencies within the region, and devise strategies appropriate for senior executives to guide the growth and evolution of Playfly and its business units.
  • Work with company senior leadership and market development teams to identify, target, and help close new properties and business opportunities within the region as directed.
  • Model and develop or lead deployment of company vision and culture within the region.

Desired Qualifications

  • An advanced degree is preferred.
  • Experience managing multiple teams is preferred.

About the Company

Playfly Sports

Fandom-driven sports media and marketing technology

Activates and monetizes sports fans across professional, collegiate, and high school properties through sponsorships, brand integration in live games and highlights, and digital streaming. It uses a data-driven model called Fandom as a Service to analyze fan behavior and deploy engagement technology, content, and sponsorship activations across linear TV, streaming, and digital platforms. A distinguishing factor is owning or activating rights across pro, collegiate, high school, and venues, combined with end-to-end sponsorship sales and fan-focused marketing. The goal is to give partners a clear path to reach, engage, and monetize fans while growing sponsorship revenue across the sports ecosystem.

Company size
501-1,000
Company stage
Debt Financing
Total funding
$250M
Headquarters
Tredyffrin Township, Pennsylvania
Founded
2020

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