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Rakuten International

Global e-commerce platform with cashback rewards

Finance Manager

Full-TimeDeadline 10/31/26
$99.3k - $171.6k/yr+ Discretionary bonus
Expert
Bachelor's, Master's, MBA
San Mateo, CA, USA
In Person
Finance & BankingCorporate Finance & FP&A

About the job

Requirements
  • At least 10 years of progressive experience in financial planning and analysis, corporate finance, accounting, or related roles.
  • Strong command of generally accepted accounting principles and accounting fundamentals, with hands-on experience supporting month-end close.
  • Advanced financial modeling, forecasting, and variance analysis skills, with the analytical judgment to translate data into clear, actionable insights.
  • Advanced proficiency in Excel and working knowledge of PowerPoint, along with strong systems capabilities and an interest in artificial intelligence and data tools such as Python or SQL; ability and willingness to use automation and artificial-intelligence-enabled solutions to improve financial analysis and decision-making.
  • Ability to operate independently with ownership and accountability, manage multiple priorities, and deliver high-quality outcomes with minimal oversight.
  • Hands-on capability and attention to detail, including ability to execute detailed financial work independently and deliver accurate outputs.
  • Understanding of cost structures, including headcount, operating expenses, and allocations, and ability to translate insights into effective financial actions.
  • Bachelor’s degree in Finance, Accounting, Business, or a related field.
Responsibilities
  • Lead weekly forecasts, monthly outlooks, annual budgeting, and long-range planning in partnership with business and finance leadership.
  • Deliver income statement and cost analysis, including detailed variance analysis against budget, forecast, and prior year, and communicate key drivers, risks, and opportunities.
  • Serve as a finance business partner to functional leaders, providing data-driven insights and scenario analysis to support decisions, while owning cost management across headcount, operating expenses, and allocations.
  • Partner with accounting during month-end close, including reviewing accruals and accounting entries and supporting generally accepted accounting principles compliance; align actuals and forecasts.
  • Build and maintain financial models, forecasts, key performance indicators, and dashboards for management reporting and decision-making.
  • Improve forecasting, reporting, analytics, and systems processes to increase accuracy, efficiency, and transparency.
  • Lead and execute strategic and ad hoc financial analyses with measurable financial and operational impact.
  • Support global reporting requirements and collaborate with international finance teams as needed.
  • Perform financial analysis, forecasting, and reporting directly as needed, maintaining delivery under resource constraints and ensuring accuracy through data validation and reconciliation.
Desired Qualifications
  • Experience with financial planning and reporting tools such as Workday Adaptive Planning, Oracle FP&A, SAP BPC, or similar systems.
  • Experience with general ledger systems such as Oracle or SAP.
  • Experience in a global and/or matrixed organization.
  • CPA, MBA, or MSc.

About the company

Rakuten International runs a global online ecosystem with an e-commerce marketplace that features a cash-back rewards program, plus digital content services like streaming and reading, and communication services. Purchases and activities across its services are linked to rewards and promotions, encouraging users to shop, watch, read, and chat within Rakuten’s network. The company differentiates itself by offering a single interconnected platform that combines shopping, rewards, digital media, and communications at scale. Its goal is to boost user engagement and retention, driving ongoing spending and content consumption across its platforms.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

San Mateo, California

Founded

N/A

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Simplify's Take

What believers are saying

  • Q2 FY2026 international revenue hit $499.7 million, up 3.9% year over year.
  • Rakuten Rewards cut low-margin services, lifting profit despite flat revenue in Q2 2026.
  • Rakuten Viki grew subscribers and pricing, improving revenue and profit in Q2 2026.

What critics are saying

  • Q2 FY2026 international operating income fell 4.1%, exposing weak segment leverage.
  • Prohaska’s May 2026 report says MMM still misprices affiliates, pressuring budgets.
  • Impact.com now bundles Rakuten’s rivals, including Awin and CJ, compressing deal power.

What makes Rakuten International unique

  • April 28, 2026 alliance with impact.com unites scale, managed services, and consumer signals.
  • Rakuten Advertising’s 20-year publisher network gives global reach across affiliate and commerce channels.
  • Mirai launched May 6, 2026 as Rakuten Advertising’s first advanced conversational AI agent.

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Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Company Match
  • Paid Vacation

Company News

Girls Inc. of New York City
Aug 3rd, 2026
"The inaugural Summer Leadership Institute in Digital Marketing" from Rakuten news.

"The inaugural Summer Leadership Institute in Digital Marketing" from Rakuten news. Girls Inc. of New York City recently partnered with Rakuten International to launch it's first ever Summer Leadership Institute in Digital Marketing, to help college students explore careers in digital marketing.The two-week immersive program gave participants hands-on training in key areas like social media strategy, brand storytelling, AI tools in marketing, audience analysis and campaign development. Students worked on real-world projects with defined goals and KPIs, building practical, career-ready skills. The experience included panels and sessions with industry professionals, offering insight into marketing career paths. The two weeks culminated in capstone presentations by the students, where they presented marketing campaigns for chosen companies. Read the full article here:

Rakuten Group
May 20th, 2026
Driving the future of Performance Marketing: Rakuten Optimism U.S. 2026.

Driving the future of Performance Marketing: Rakuten Optimism U.S. 2026. What is the future of performance marketing? That was the question at the core of Rakuten Optimism U.S. 2026 - Rakuten International's signature annual event. Held at the historic Arizona Biltmore in Phoenix from May 5 - 6 under the theme "Fueling Meaningful Connections," Optimism U.S. welcomed over 1,000 marketers and publishers to network, share insights and celebrate industry excellence at the Golden Link Awards. Highlighting 20 years of affiliate marketing leadership. Rakuten International CEO Amit Patel headlined Day One with a keynote that reflected on the history of the affiliate marketing industry and offered a bold vision for its future. Speaking in front of a packed audience of industry leaders, Amit outlined Rakuten's new strategic alliance with impact.com. The collaboration unites Rakuten Advertising's global partner relationships, managed services, and performance intelligence; Rakuten Rewards' Cash Back shopping platform and consumer reach; and Impact.com's leading technology platform and global marketplace to create the industry's most comprehensive and scalable performance marketing ecosystem. Amit also flagged a new Prohaska Consulting research report commissioned by Rakuten Rewards, identifying a critical gap in how the effectiveness of affiliate marketing is evaluated and the opportunity for the industry in introducing new measurement capabilities that address this challenge directly. The report, The Next Frontier of Measurement: Fair Evaluation of Affiliates in Marketing Mix Models, reveals the Marketing Mix Models (MMM) used by marketers to assess affiliate performance penalizes affiliate marketing by failing to fully capture its benefit to brand advertisers. Presenters explore transformative potential of AI in Affiliate Marketing. The potential of AI to transform the way companies connect with customers was a recurring theme of the event. Headlining the main stage on Day Two was a session exploring the potential and limitations of AI in the performance marketing space. "From Discovery to Conversion: Performance Marketing as the Constant in Consumer Change," was moderated by Guy Raz, the host of the "How I Built This" podcast, who led an engrossing conversation with futurist and bestselling author Zack Kass; Eric Seufert, an Analyst at Hercules Media; and Clayton Nelson, VP of Enterprise Alliances and AI at Expedia Group. Introducing Mirai. On Optimism's final day, Rakuten Advertising launched Mirai, the first advanced conversational AI agent for streamlining and optimizing affiliate campaign management. The launch of Mirai reflects Rakuten Advertising's continued focus on developing proprietary AI capabilities that deliver smarter, more scalable tools for advertisers. Attendees celebrate industry icons, enjoy rewarding experiences. As in years past, Optimism U.S. provided ample opportunities for attendees to maximize their experience and be rewarded along the way. Guests were encouraged to earn points by scanning their badges when attending sessions, the Connection Room and other activities. Points were redeemable at a variety of activations and experiences, including hairstyling powered by Dyson, leather collections with key tags powered by Sixt and leather luggage tags powered by TripAdvisor, customized toiletry bags powered by Golden State Warriors, Rakuten Kobo e-readers, sunglasses from Maui Jim, and the grand prize of a free trip to Japan. Outside the speaker halls and meeting areas, the event also welcomed eventgoers to connect, participate in the official Rakuten Optimism pickleball tournament and acknowledge industry All Stars at the annual Golden Link Awards, which celebrate excellence, innovation, and collaboration within the global affiliate and performance marketing industry. Leveraging tech to fuel meaningful connections. With Rakuten Optimism 2026 in the books, the path forward is clear: the future of performance marketing will be fueled by technology and insights that foster deeper, more authentic connections. By leveraging AI-driven insights through tools like Mirai, embracing more sophisticated measurement frameworks, and relentlessly focusing on customer experience, brands will be better equipped than ever to turn consumer intent into lasting loyalty.

MarTech Vibe
Apr 29th, 2026
Rakuten, impact.com partner to modernise performance marketing.

Rakuten, impact.com partner to modernise performance marketing. The new collaboration between Rakuten and impact.com combines technology, global scale, and consumer intelligence to drive advertising performance within a unified ecosystem. Rakuten International and impact.com have announced a strategic alliance to modernise the affiliate and performance marketing ecosystem. The collaboration unites Rakuten Advertising's global partner relationships, managed services, and performance intelligence; Rakuten Rewards' Cash Back shopping platform and consumer reach; and impact.com's technology platform and global marketplace to create the industry's most comprehensive and scalable performance marketing ecosystem. Under this initiative, Rakuten Advertising and impact.com will deliver an integrated technology and services model, combining Rakuten Advertising's strategic expertise, program management, and global execution with impact.com's platform infrastructure for contracting, tracking, and payments across commerce partnerships. Advertisers working with Rakuten Advertising will benefit from expanded platform capabilities and a broader ecosystem, while impact.com customers will gain access to Rakuten Advertising performance intelligence and managed services. Through Rakuten Rewards' direct consumer signals, advertisers can better understand incrementality, improve attribution, and optimise performance, while driving both customer acquisition and long-term loyalty. Rakuten Advertising will continue to develop AI, analytics, automation and monitoring capabilities, while Rakuten Rewards and impact.com will collaborate to advance the next generation of performance-based marketing, including advancements in real-time tracking and attribution and the ability to offer enhanced shopper incentives throughout the shopping journey. "As a global network, publisher, and strategic operator for more than two decades, Rakuten has developed an unparalleled perspective on what drives performance," said Amit Patel, CEO of Rakuten International. "This alliance brings together infrastructure, service excellence, global reach, and consumer intelligence to offer a fundamentally stronger approach to performance marketing." "By pairing with impact.com's industry-leading platform, advertisers will have access to a unified technology and services solution that combines performance intelligence, managed execution, and consumer insight to deliver programmatic, data-driven programs with smarter insights, stronger execution, and measurable results at global scale." David A. Yovanno, CEO of impact.com, said, "Partnership marketing has become one of the most important growth channels for modern businesses, but the systems supporting it have remained fragmented." "Bringing our platform, Rakuten Advertising's global scale, and Rakuten Rewards' consumer platform into a unified value proposition will make it easier for advertisers to achieve their goals with better economics, greater transparency, and measurable outcomes." "This is a significant step toward a more scalable and powerful alternative to traditional performance marketing channels." The alliance will make performance-based growth more accessible and efficient for a significantly larger universe of advertisers and partners: * Advertisers will have greater control over how they plan, manage, and scale performance campaigns with stronger visibility, measurement, and performance for their growth programs. They will be able to reach and incentivise consumers at key moments in the shopping journey alongside deeper insight into incrementality, attribution, and return on investment. * Publishers and creators will gain access to a unified platform and one of the industry's largest portfolios of advertisers, offers, and monetisation models, with expanded opportunities across affiliate, creator, and commerce channels. The Martechvibe team works with a staff of in-house writers, and industry experts. View More

The Mainichi Newspapers
Mar 23rd, 2025
Rakuten eyes expanding deliveries by robot to main e-commerce site

The plan comes as e-commerce firms such as Rakuten are facing a severe shortage of delivery personnel at a time when the number of packages is increasing.

PR Newswire
Mar 5th, 2025
Bozoma Saint John Announced As Keynote Speaker For Rakuten Optimism 2025 Conference In The Us

Trailblazing Marketing Executive to Inspire Attendees at Rakuten's Premier Marketing EventSAN MATEO, Calif., March 5, 2025 /PRNewswire/ -- Bozoma "Boz" Saint John, a Hall of Fame-inducted marketing executive and former Chief Marketing Officer at Netflix, is announced as the keynote speaker at this year's Rakuten Optimism conference, the season's biggest marketing conference. Hosted by Rakuten International, the premier marketing event will take place May 27-29, 2025, at the Omni La Costa Resort Spa in Carlsbad, Calif