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Full-Time

Director of Analytics

Updated on 9/7/2024

QuinStreet

QuinStreet

501-1,000 employees

Digital marketing and online marketplace management

Compensation Overview

$120k - $170kAnnually

+ Performance Bonus + Commission + Equity Grants

Senior, Expert

Remote in USA

Category
Data Management
Data Science
Data Analysis
Data & Analytics
Required Skills
Python
R
SQL
Tableau
Marketing
Business Analytics
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Record of high academic achievement with a BS degree in Business, Economics, Engineering, Math/Science, or otherwise proven background in business/analytics. MS preferred, Bonus points for statistics.
  • 8+ years of work experience in data analytics/science.
  • Strong understanding of statistical methods used in to elicit insights from data.
  • Strong analytical mindset with a drive toward actionable insights from data.
  • Deep interest in online marketing and media industry. Industry experience a plus.
  • High internal motivation with ability to understand the full stack of product development.
  • Willingness to initiate and own research, exploration, and analysis from start to finish for any business problem.
  • Good interpersonal skills and ability to remain focused-yet-flexible in a fast-paced internet company environment.
  • Proficiency in MS Excel, Tableau and SQL.
  • Familiarity with Python (preferred) or R programming to the level necessary to perform ad-hoc analysis.
  • Experience managing a small team
Responsibilities
  • Work closely with media and client managers to understand business opportunities for media, client and market growth.
  • Actively mine data to develop actionable insights from our proprietary datasets using various statistical techniques.
  • Evaluate strategies and forecast their expected impact to the key performance indicators.
  • Support analysis and monitoring of business metrics and trends.
  • Key liaison between business and technical teams in managing day to day data analytics.
  • Lead a team of three analysts, setting longer-term goals and ensuring short-term operational efficiency.

QuinStreet creates and manages online marketplaces that connect consumers with brands offering specific products or services. Operating in sectors like insurance, personal loans, credit cards, banking, and home services, QuinStreet uses advanced segmentation and AI technologies to efficiently match consumers with the right brands. The company follows a performance-based business model, where brands pay only for measurable results such as leads or clicks, outlined in detailed agreements called Insertion Orders. This model allows clients, primarily in financial and home services, to receive highly targeted customer prospects, leading to improved marketing outcomes and higher ROI. QuinStreet's expertise in digital media positions it as a valuable partner for brands aiming to enhance their online presence and customer acquisition efforts.

Company Stage

IPO

Total Funding

$38.9M

Headquarters

Foster City, California

Founded

N/A

Growth & Insights
Headcount

6 month growth

2%

1 year growth

4%

2 year growth

11%
Simplify Jobs

Simplify's Take

What believers are saying

  • Significant investments from firms like Harbor Capital Advisors and Morgan Stanley indicate strong market confidence in QuinStreet's business model.
  • The company's focus on performance-based marketing ensures that clients receive high value for their marketing spend, potentially leading to long-term partnerships.
  • QuinStreet's expertise in digital media and targeted marketing can drive substantial improvements in clients' online presence and customer acquisition strategies.

What critics are saying

  • The performance-based model, while attractive, may lead to revenue volatility depending on campaign success.
  • The competitive landscape in digital marketing is intense, requiring continuous innovation to maintain a leading position.

What makes QuinStreet unique

  • QuinStreet's performance-based model ensures clients only pay for measurable results, providing a clear ROI advantage over traditional marketing methods.
  • The company's use of advanced AI and segmentation technologies allows for highly targeted customer acquisition, setting it apart from competitors.
  • QuinStreet's strategic acquisitions of high-value domains like Insure.com and Insurance.com bolster its authority and presence in the insurance sector.