Director of Sales
All Accor
Director of Sales
All Accor
Global hotel management, franchising, loyalty program
• Achieve daily targeted number of sales calls with effectiveness.
• Develop business leads for the Hotel on a weekly basis.
• Prepare monthly list of key accounts to penetrate for the following month.
• Plan a minimum of 2 site inspections/entertainment per week to qualified potential accounts or new accounts.
• Prepare monthly action plan for main market segment, monthly review account profile on room nights production and average rate.
• Monitor competitors’ rate strategy, account penetration and marketing activities to maintain a competitive edge and to ensure the rate loading in all sales platform is maintained and in order
• Fully responsible of accounts under his/her management, including contracting, updating profile and renewing contracts.
• Update & upgrade knowledge and awareness of special events, conventions, business meetings and other opportunities in the market, which would help for the sales of the facilities provided
• Up-sell, cross-sell and promote Hotel facilities & services at every available opportunity in order to maximize sales revenue and analyzes service issues and identifies trends.
• Conduct negotiations to achieve the best profit and rates for the Hotel.
• Achieve Accor Live Limitless Meeting Planner (ALLMP) target on monthly basis
• Updating ANAIS system on daily meetings / appointments with clients & weekly / monthly report submission required by DOSM
• Conduct Banquet / Group Run Down Meeting on weekly basis with the Operation Heads to ensure the communication flow (verbal & writing) are in order and our brand promise is delivered to our guest.
• Ensure to report regularly to the DOSM on progress of the various activities, provide information about prospective customers, make forecasts and track current customer feedback.
• Makes and executes the necessary decisions to keep property moving forward toward achievement of goals.
• Works with Rooms management team to develop an operational strategy that is aligned with the brand’s business strategy and leads its execution.
Abilities/Key Competencies/Skills
Alongside these key competencies, the incumbent of the role will be required to demonstrate the fundamentals of the company’s Heartist service culture to be responsive, respectful and deliver a great experience.
Leading Myself
Leading Others
Leading the Business
Experience/Certificates/Education
Competencies
This role requires:
Accor is a global hospitality group with a wide range of hotel brands spanning economy to luxury. It earns revenue from room bookings, food and beverage services, and management fees from franchised properties, while providing hotel management and franchising services to partners. The company runs a loyalty program, A Club, to keep guests returning, and expands its capabilities through acquisitions like Adoria and a stake in Squarebreak to broaden its offerings. Its goal is to grow its footprint and deliver consistent, responsible guest experiences worldwide by leveraging global expertise and local know‑how, with a strong focus on sustainability.
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