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Accenture

Advises businesses and runs their technology

Marketing Platform Auto Analyst

Growth MarketingConfirmed live in the last 24 hours
Full-timeMumbai, Maharashtra, IndiaNo salary listedIn-person

About the Job

Requirements

  • Three to five years of experience overall.
  • At least two years of experience with Marketo.
  • Proficiency in HTML and CSS, including developing responsive designs for emails, landing pages, and forms.
  • Written and verbal communication skills in English.
  • Ability to balance day-to-day workload, priorities, and schedule autonomously.
  • Ability to work flexible or rotational shifts.

Responsibilities

  • Manage daily campaigns and deliverables.
  • Coordinate and deliver statements of work or letters of engagement.
  • Manage daily tasks and maintain delivery.
  • Define customer satisfaction indicators, apply data collection processes, analyze results, and take corrective and preventive actions.
  • Identify business growth opportunities.
  • Maintain account continuity against defined metrics, service-level agreements, and key performance indicators.
  • Create and design digital marketing ads and promotions.
  • Provide leadership, guidance, and organization to teams or accounts and their projects.
  • Define direct reports’ business objectives through the performance appraisal process.
  • Follow up on team members’ career paths and professional growth opportunities.
  • Define, implement, and follow up on team training programs.
  • Control the technical design, configuration, deployment, and modification of Marketo programs.
  • Develop email strategies, conduct A/B testing, and develop email templates.
  • Develop and execute marketing campaigns using Marketo, including email, lead nurturing, segmentation, and scoring programs.
  • Analyze marketing and sales operations processes to identify and recommend efficiencies.
  • Create emails, forms, and landing sites using Marketo.
  • Create, modify, and test campaign components, including forms, landing pages, emails, smart campaigns, and smart lists.
  • Analyze and solve lower-complexity problems.
  • Interact with peers within Accenture before providing updates to supervisors.
  • Work with moderate instruction on daily tasks and detailed instructions on new assignments.
  • Make decisions that affect the individual’s own work and may affect others’ work.

Desired Qualifications

  • Knowledge of JavaScript for Marketo.
  • Relevant certifications in Marketo and responsive HTML design.

About the Company

Accenture

Advises businesses and runs their technology

Accenture advises large businesses and public agencies on strategy, builds their technology systems and runs ongoing operations. Its teams connect business planning with implementation, covering areas such as cloud migration, cybersecurity and customer experience. Consultants work with clients to redesign processes, while engineers integrate software from technology partners and maintain the resulting systems for multinational organizations. Clients pay for project work or continuing services, including application support and business processes such as finance and customer service. Accenture was founded in 1989 and has its headquarters in Dublin, Ireland.

Company size
10,001+
Company stage
IPO
Headquarters
Dublin, Ireland
Founded
1989

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