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OptiSigns

Cloud-based SaaS platform for multi-screen signage

Business Development Representative

Sales Development RepresentativeConfirmed live in the last 24 hours
Full-timeHouston, TX, USAIn-person

About the Job

Requirements

  • The role targets candidates with 0–2 years of B2B sales, lead generation, or outbound experience.
  • Candidates should be familiar with LinkedIn Sales Navigator, HubSpot, or similar tools; this familiarity is a plus.
  • Candidates should be able to identify target accounts aligned with the company's Ideal Client Personas and value delivery outcomes.
  • Candidates should select and target appropriate stakeholders based on seniority, role function, and decision-making potential.
  • Candidates should execute consistent daily activity across research, sequencing, and outbound contact, balancing volume with strategic insight.
  • Candidates should book an average of two net-new qualified meetings per day and achieve a greater than 50% show rate for scheduled meetings.
  • Candidates should show increasing ownership of outbound strategy, motion discipline, and MEDDIC comprehension.
  • Candidates should be able to make cold calls, send individualized emails, and handle rejection resiliently.
  • Candidates should have strong written and verbal communication skills.

Responsibilities

  • Research and identify key prospects across priority industries and Ideal Client Profiles.
  • Launch outbound sequences by phone, email, and LinkedIn to drive initial engagement.
  • Book meetings for Account Executives by identifying pain points, business context, and alignment.
  • Maintain activity levels of more than 150 outbound touches per day across multiple channels.
  • Use tools such as ZoomInfo, LinkedIn Sales Navigator, and HubSpot to manage outreach and pipeline activity.
  • Qualify interest and organizational fit based on the company's Ideal Client Personas.
  • Apply the MEDDIC framework to uncover Metrics, Pain, and Champion potential.
  • Track engagement and conversion metrics to improve performance.
  • Partner with Account Executives and marketing to support strategic account outreach.
  • Participate in weekly sales enablement and strategy reviews.
  • Develop prospecting, objection-handling, discovery, and Ideal Client Profile targeting skills while contributing to sales growth.

Desired Qualifications

  • Familiarity with LinkedIn Sales Navigator, HubSpot, or similar tools is a plus.

About the Company

OptiSigns

Cloud-based SaaS platform for multi-screen signage

OptiSigns provides a cloud-based digital signage platform that lets businesses turn any screen into a managed display and manage content from a central dashboard. It runs as SaaS and also sells its own hardware, like the OptiSigns Pro Digital Signage player; its system is OS-agnostic and supports many content formats with features such as a media library, content scheduling, automated updates, multi-screen management, AI-assisted content creation, and 100+ app integrations. The service differentiates itself through broad device compatibility, remote management, offline playback, video wall syncing, optional add-ons, and a wide range of integrations across industries. The goal is to help organizations communicate more effectively by efficiently managing digital signage across many displays from a single platform.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Houston, TX
Founded
2016

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