Full-Time

Associate Marketing Operations Manager

Confirmed live in the last 24 hours

Billtrust

Billtrust

501-1,000 employees

Accounts receivable automation and payment processing

Fintech
Financial Services

Compensation Overview

$65k - $85kAnnually

+ Equity + Commission + Performance-related bonuses

Entry, Junior

Remote in USA

Category
General Marketing
Growth & Marketing
Required Skills
Salesforce
Asana
Data Analysis
Requirements
  • Bachelor’s degree in marketing, business, or a related field; equivalent experience will be considered.
  • 1-3 years of experience in marketing operations or a similar role, with a proven track record of success; experience in SaaS marketing is a plus.
  • Proficiency in Marketo or other marketing automation platforms and comprehensive knowledge of Salesforce. Knowledge of Demandbase or other ABM technology is a plus.
  • Strong analytical and problem-solving skills, with a data-driven approach and exceptional attention to detail.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and convey complex ideas clearly.
  • Understanding of marketing compliance and data privacy regulations.
  • Familiarity with project management tools (e.g., Asana) is preferred.
Responsibilities
  • Drive continuous improvement in our Marketo instance, including the development of new programs and templates, management of nurture programs, and optimization of lead scoring methodologies.
  • Conduct A/B testing and optimize email campaigns to improve engagement and deliverability.
  • Track and analyze marketing performance across various channels and present actionable insights.
  • Act as a custodian of Billtrust’s customer experience – ensuring prospects and customers receive the right amount of messaging. Including compliance with data and privacy regulations.
  • Communicate priorities, project statuses, and results clearly to leadership and the broader team.
  • Maintain organized documentation of marketing operations initiatives, processes, and deliverables for transparency and efficiency.
  • Other duties as assigned

Billtrust specializes in automating accounts receivable (AR) processes for businesses. Its cloud-based software solutions help companies manage billing, invoicing, and payment processes more efficiently. The software includes features like configurable web stores for eCommerce, secure payment processing, and automated cash application systems. Billtrust stands out from competitors by focusing on the B2B market and offering a subscription-based model that includes transaction fees and additional services. The main goal of Billtrust is to improve cash flow for businesses, lower operational costs, and enhance customer satisfaction through effective AR management.

Company Stage

Acquired

Total Funding

$302.5M

Headquarters

Lawrence Township, New Jersey

Founded

2001

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

1%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • The acquisition by EQT Private Equity at a 64% premium indicates strong market confidence and potential for growth.
  • Billtrust's expansion into the European market through the acquisition of Order2Cash opens new revenue streams and customer bases.
  • Enhanced machine learning capabilities can lead to more efficient cash applications, improving client satisfaction and operational efficiency.

What critics are saying

  • The transition to a private company under EQT may lead to strategic shifts that could impact employee roles and company culture.
  • Integration challenges with Order2Cash could pose operational risks and affect service quality.

What makes Billtrust unique

  • Billtrust specializes in automating the invoice-to-cash process, a niche focus that sets it apart from broader financial software providers.
  • The acquisition of Order2Cash expands Billtrust's global footprint, particularly in the European market, enhancing its competitive edge.
  • Billtrust's recent upgrades in machine learning capabilities for B2B cash applications demonstrate its commitment to technological innovation.

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