Senior Visual Merchandising & Store Design Manager

Senior VM & Store Design Manager - Middle East & Africa

Charlotte Tilbury · Dubai, United Arab Emirates (Hybrid) · Full-time · Posted 2026-10-06

Workplace: hybrid

Department: ME: VM

Description

About Charlotte Tilbury Beauty__
Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission: to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we’ve become one of the most talked‑about beauty brands on the planet - and the magic is only growing.

Today, we’re a global beauty phenomenon, scaling at record speed across 50+ markets with over 3,000 Dream Team members bringing the Tilbury magic to life every single day. Across the world, our Retail Teams and Magic Offices work hand‑in‑hand to shape the Charlotte Tilbury experience - from the glamour of London and the style capitals of Europe, to the energy of the Americas, the vibrant beauty hubs of the Middle East and the fast‑growing innovation centres across APAC. Every region brings its own sparkle, culture and community, creating the unmistakable magic of Team Tilbury.

We’re bold. We’re disruptive. We’re powered by creativity, innovation and industry‑leading tech. And as we continue to break records across countries, channels and categories, we’re looking for extraordinary talent to join us.

About the role
We are looking for an inspiring Senior VM & Store Design who has an innate flare and passion for people to help build, drive, deliver & execute the VM & Store Design strategy across the EMEA region with key deliverables to focus on team culture, VM campaigns, market launches, new store openings and promotional projects.

The successful candidate will be responsible for creating a magic retail environment and insight into the Charlotte Tilbury world through outstanding and impeccable instore design and execution. You will be responsible for inspiring the MEA VM & Store Design team in their creativity and executional excellence, and collaborate with and influence the global VM & Store Design teams.

We are looking for an experienced VM & Store Design leader with a blend of creativity and innovation-orientation, combined with executional and operational excellence The successful applicant will have a positive, flexible and solutions-oriented approach, strong team leadership experience who will uphold and drive project management processes and communication standards across the team.

As a Senior VM & Store Design Manager – Middle East & Africa you will

• Lead the MEA VM and Store Design team to implement the regional visual merchandising plans, and design and execute our plan of new store openings and refurbishments.
• Execute all VM elements for retailer & country launches, and to land all new innovation instore, promotional and permanent on time and in budget.
• Collaborate with and influence global VM and Store Design teams regarding design and content of VM guidelines across the business from standalone stores, to department stores and specialty beauty retail businesses.
• Work across cross-functional departments to deliver in-store executions that help deliver annual retail and profitability targets for core, new launch and promotional activities.
• Lead clear processes within the MEA team to ensure a 'world class' delivery is achieved, particularly focusing on cross functional & regional collaboration.
• Team development, ensuring to raise the bar in terms of capabilities and career growth, project execution, and engagement.
• A real focus on championing project management capabilities and efficiencies, within the team and in collaborations. Drive the planning, approval & follow-up of key projects to gain alignment from all key internal & external stakeholders.
• Act as a driver for all CPA timelines and highlight risks to this, with an action solution mindset with all stakeholders.
• Creating exceptional briefs to enable clear communication with stakeholders at all levels.
• Working with Legal department to keep up to date on new and existing policies, as well as maintaining awareness on any contract legalities.
• Budget management and accountability for all approval. Managing external suppliers to optimize cost and mitigate any risk.
• Ensuring constant optimisation of VM and store design work tools, processes for contracts and approvals for creative design.

About you

• Extensive Visual Merchandising and Store Design leadership experience in the beauty category (ideally across make up, skin care and/or fragrances).
• Creative and design background (interior, product or architectural design background).
• Ability to work in a fast paced, entrepreneurial environment, presenting to senior leaders.
• People focused - a strong and inspiring line manager.
• Deep knowledge of the beauty market.
• Highly proficient in full Adobe Design Software.
• Strong Office suite skills Excel, Word, Powerpoint, Outlook.
• Strong organization, follow up and prioritization skills.
• Excellent written, oral, and presentation skills, open-minded and naturally innovative.
• Commercial mind set key, with a creative flair.
• Excellent collaboration and communication skills, adaptive and reactive naturally.
• Comfortable working to tight deadlines and holding team to efficient work processes.
• Enhanced forecasting, budget and project management ownership.
• Confident managing multiple stakeholders of all levels.

Passion for all things beauty and an avid follower of social media, trends and industry news. 

Charlotte Tilbury is a fast‑paced, dynamic and ever‑evolving environment where agility, ambition and a passion for excellence help our teams thrive. We look for people who want to grow, innovate and be part of a truly global #DreamTeam.

While we outline the experience and skills we believe set candidates up for success, they’re a guide - not a barrier. If you can demonstrate the capabilities needed for the role, we’d love to hear from you, whether you have more or less experience than listed.

Why join us?

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We’re a hybrid model with flexibility, allowing you to work how best suits you
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey

At Charlotte Tilbury Beauty, our mission is to empower everyone, everywhere, to feel like the most beautiful and confident version of themselves. We bring this to life by welcoming people from diverse backgrounds, cultures, identities, and perspectives into our global team. A workforce that reflects the world around us helps us better serve our communities, our customers, our colleagues, and every candidate who takes part in our recruitment process.

Want a closer look at life at Charlotte Tilbury Beauty? Follow our LinkedIn page! For updates, stories, and behind‑the‑scenes moments.

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