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Riverside Natural Foods

Manufactures and markets healthy snack products

Finance Analyst - Brand Finance

Full-Time
CA$65k - CA$75k+ RRSP/401(k) matching + Profit Sharing Plan
Junior, Mid
Bachelor's
North York, ON, Canada
In Person
Finance & BankingCorporate Finance & FP&A

About the job

Requirements
  • A bachelor's degree in Business, Finance, Accounting, or a related field.
  • 1–3 years of experience in financial analysis, financial planning and analysis, commercial finance, or a similar analytical role.
  • Strong budgeting, forecasting, and reporting experience.
  • Advanced Microsoft Excel skills and strong financial modeling capabilities.
  • Strong analytical, problem-solving, and critical-thinking abilities.
  • Ability to identify trends and translate data into actionable business insights.
  • Excellent planning, organization, and time-management skills.
  • Ability to collaborate effectively across teams in a fast-paced environment.
  • Strong communication and relationship-building skills, including confidence presenting insights to stakeholders.
  • A curious mindset, eagerness to learn, and desire to grow a career within a dynamic organization.
Responsibilities
  • Provide financial insights and support agile decision-making for Marketing, Sales, Supply Chain, and other cross-functional teams.
  • Support the innovation process through financial modeling, scenario analysis, business case development, and post-launch performance tracking for new product launches.
  • Lead monthly close, reporting, and forecasting processes for the company's marketing budget.
  • Analyze spending trends and identify opportunities to improve the efficiency and effectiveness of marketing investments.
  • Build and maintain financial models, dashboards, and reporting tools to improve planning accuracy and visibility into brand performance.
  • Strengthen financial controls, improve reporting processes, and drive continuous improvement across Brand Finance activities.
Desired Qualifications
  • Experience within consumer packaged goods, retail, manufacturing, or a related industry is considered an asset.

About the company

R

Riverside Natural Foods

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Riverside Natural Foods makes and distributes healthier snack products under the MadeGood brand, handling research, creation, manufacturing, marketing and selling. MadeGood snacks are developed through research and produced as consumer-ready packaged snacks with healthy ingredients. The company differentiates itself with B Corporation and Zero Waste certifications and by acting as a hub for ongoing innovation in healthy snacking, linking product quality to environmental and community impact. Its goal is to provide credible, healthier snack options while leaving a positive footprint on the environment and communities.

Company Size

501-1,000

Company Stage

Grant

Total Funding

$8.5M

Headquarters

Vaughan, Canada

Founded

2013

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Simplify Jobs

Simplify's Take

What believers are saying

  • Amcor says AmFiber cuts virgin plastic 77% and adds curbside recyclability.
  • Revelio Labs counted 27 active Riverside job postings in 2026, signaling ongoing hiring.
  • MadeGood Trail Mix bars launched in Earth Month 2025, expanding beyond granola bars.

What critics are saying

  • FDA classified the December 9, 2024 MadeGood recall as Class II in February 2025.
  • Riverside traced metal contamination to an oven-conveyor brush bristle in 2024 production.
  • Another contamination event would destroy MadeGood trust and threaten Riverside’s core brand.

What makes Riverside Natural Foods unique

  • MadeGood’s certified-organic positioning still anchors Riverside’s brand in better-for-you snacks.
  • Amcor’s April 3, 2025 AmFiber launch gives MadeGood a paper-based packaging edge.
  • Riverside’s 711-employee platform supports national snack manufacturing and product development.

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Benefits

  • Wellness Program
  • Mental Health Support
  • Conference Attendance Budget
  • Professional Development Budget
  • RRSP matching or 401k matching
  • 401(k) Company Match
  • 401(k) Retirement Plan
  • Tuition Reimbursement
  • Home Office Stipend
  • Phone/Internet Stipend
  • Hybrid Work Options
  • Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Nosh
Oct 6th, 2026
MadeGood returns to family ownership as founders buy out minority investor

MadeGood's parent company, Riverside Natural Foods, has returned to full family ownership after its founding siblings bought back the stake held by Prelude Growth Partners. The three founders — Nima, Sahba and Salma Fotovat — reacquired the minority stake from the investor, though financial terms were not disclosed. The granola brand is now entirely controlled by the original founding family following the transaction.

PR Newswire
Oct 6th, 2026
MadeGood founders repurchase Prelude Growth's stake after quadrupling sales in four-year partnership

Riverside Natural Foods, the parent company of MadeGood snacks, has returned to full family ownership after the founding family repurchased Prelude Growth Partners' minority stake. The transaction concludes a four-year partnership during which MadeGood increased net sales two-and-a-half fold. During the collaboration, MadeGood expanded to 40,000 retail doors globally, including every US state, and is now available in major retailers like Costco, Target, and Walmart. The brand's Granola Bites drive 50% of new consumer discovery. Co-founder Nima Fotovat credited Prelude Growth with helping build the leadership team, enter new US retail partners, and scale manufacturing. The Ontario-based company, founded in 2013, produces organic, allergy-friendly snacks and is certified as a B Corporation.

Vialynx Inc
Oct 6th, 2026
Riverside Natural Foods Ltd (home of MadeGood) returns to full family ownership following period of significant growth and successful partnership with Prelude Growth Partners.

Riverside Natural Foods Ltd (home of MadeGood) returns to full family ownership following period of significant growth and successful partnership with Prelude Growth Partners. Sports · OCT 6, 2026 PR Newswire Founding family repurchases Prelude Growth's stake following four years of partnership that saw MadeGood scale into one of North America's largest and fast... Founding family repurchases Prelude Growth's stake following four years of partnership that saw MadeGood scale into one of North America's largest and fastest growing snacking brands NEW YORK, Oct. 6, 2026 /PRNewswire/ - Riverside Natural Foods Ltd (the parent company of MadeGood), one of the largest, fastest growing independent better-for-you snacking brands in North America, today announced that the family founders have repurchased the minority ownership stake held by Prelude Growth Partners ("Prelude Growth"), a leading consumer-focused growth private equity firm. The transaction returns the Company to full family ownership and concludes a successful partnership of more than four years with Prelude Growth during which MadeGood increased net sales two-and-a-half fold and expanded its presence significantly in the U.S. market. Prelude Growth, a consumer-focused growth private equity firm specializing in partnering with founder and family owned businesses in food, and other consumer goods and services categories, became MadeGood's first outside investor. The Fotovat family selected Prelude Growth for their shared vision for the brand and the Company's mission, and for the firm's deep operating experience across food and consumer businesses. Both parties conclude this partnership pleased with the outcome and in excellent standing with one another, given the success of the brand's growth since the investment. MadeGood started as a family business, and following this rapid growth with Prelude Growth, are looking forward to continuing a successful legacy as a family business with a long-standing future. "When we brought on our first outside partner, we were looking for people who believed in what we stood for and understood how to build a food brand the right way," said Nima Fotovat, Co-Founder. "Prelude Growth has been exactly that and we couldn't have dreamt of better partners. With their support and collaboration, we built out our leadership team, entered new retail partners in the U.S., invested in innovation and scaled our manufacturing footprint. We are deeply grateful for their partnership, and we're excited to carry that momentum forward." During the partnership, MadeGood grew into a North American household staple with the brand available in 40,000 retail doors globally including in every state in the U.S. The company expanded flavors of its signature, fan-favorite Granola Bites, which drive 50% of new consumer discovery. "The Fotovat family have built something rare: an exceptional brand with a clear mission, deeply loyal and passionate consumers and a culture that stayed true to its roots as it has scaled," said Neda Daneshzadeh, Co-Founder and Managing Partner at Prelude Growth. "We're proud of what we accomplished together and grateful for the trust the family placed in us as their first partner. Returning the Company to full family ownership is a remarkable accomplishment and we look forward to watching what they do next." Terms of the transaction were not disclosed. About Riverside Natural Foods Ltd. Riverside Natural Foods Ltd. is a family-founded and purpose-driven maker of better-for-you snacks, headquartered in Ontario, Canada. At Riverside, we believe in leaving things better than we found them: be it the environment we inhabit, the people we encounter, or the communities we partner with. We're proud to be a Certified B Corporation(R), Zero Waste Certified, and a committed partner in addressing food insecurity. All of Riverside, including our flagship brand, MadeGood, are committed to enduring impact and inspiring a healthier and more compassionate world where access to good food is a reality for all. Learn more about us at riversidenaturalfoods.com. About MadeGood MadeGood Foods is the modern oat company leading better-for-you snacking in North America. Launched in 2013, MadeGood is proudly founded by a family who have a passion for doing good and are utterly obsessed with creating the most delicious snacks on the planet. The vertically integrated company is committed to creating a positive, genuine impact on the planet through organic and responsibly sourced ingredients. All of MadeGood's craveworthy snacks are allergy-friendly, Certified Organic, dye-free, and made with real, non-GMO ingredients. The rapidly growing brand is available in 35,000 U.S. stores nationwide and 40,000 stores globally, including retailers like Costco, Target, Walmart, Whole Foods, Kroger, Sprouts, and online via Amazon. About Prelude Growth Partners Prelude Growth Partners is a leading consumer-focused growth equity firm that supports brands made for the new modern consumer. By partnering with founders and CEOs, Prelude Growth Partners provides deep category experience, value-added operational support, and a broad network to power the high potential, fast-growing consumer brands of tomorrow. Prelude Growth Partners seeks to make investments of $15 million to $100 million in each company, across branded consumer categories including food & beverage, health & wellness, beauty & personal care, pet and other consumer product and service companies. Representative past and current partner investments include: Bachan's, MadeGood, Amylu, So Good So You, Perelel, Blueland, Skin Pharm, Summer Fridays, Naturium, Sol de Janeiro, Banza, Fly By Jing, and Saltair. For additional information on Prelude Growth Partners, please visit www.preludegrowth.com. Media Contact Riverside Natural Foods Ltd (the parent company of MadeGood) Jennifer Bett Communications Prelude Growth Partners SOURCE Prelude Growth Partners Published by News Desk · WeeklyReviewer The WeeklyReviewer news desk monitors breaking developments around the clock - sourcing, verifying, and publishing real-time industry news across business, technology, politics, science, sports, and world affairs. Every story that comes through the Live Wire is reviewed for accuracy before publication, keeping our readers ahead of the curve without the noise.

Packaging Gateway
Apr 4th, 2025
Riverside Natural Foods selects Amcor's packaging for MadeGood Trail Mix bars

Riverside Natural Foods has collaborated with Amcor to introduce Riverside's MadeGood Trail Mix bars in Amcor's AmFiber paper-based packaging solution.

NBC Boston
Feb 15th, 2025
FDA updates MadeGood granola bar recall to Class II

Riverside Natural Foods, Inc. preemptively issued a voluntary recall of 2,408,883 cases of MadeGood granola bars on Dec. 9, 2024.