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ASSA ABLOY

Global leader in access solutions

Business Development Manager - Biometrics and Credentials

Business Development & PartnershipsUpdated on Nov 15
Full-timeNo salary listed

About the Job

Requirements

  • Working knowledge of customer relationship management systems and analytics.
  • Skilled in reporting, forecasting, and presentations.
  • Able to prioritize work and remain calm under pressure.

Responsibilities

  • Develop and execute a business development strategy to expand the company's presence and growth across the European biometrics and credentials market.
  • Monitor market, customer, technology, and regulatory trends to identify emerging use cases, priority segments, and growth opportunities.
  • Identify and develop revenue streams, build a qualified pipeline, and lead initiatives that contribute to regional sales and growth objectives.
  • Drive adoption of biometrics and credential solutions across Europe by defining priority markets, use cases, target customers, and go-to-market initiatives.
  • Serve as the European subject-matter expert and internal advocate for biometrics and credentials, providing guidance and market insight to sales and cross-functional teams.
  • Support European sales teams in strategic end-user engagements, including discovery, qualification, solution positioning, objection handling, and commercial close.
  • Oversee strategic biometrics and credentials opportunities in the region, coordinate resources, remove barriers, and advance opportunities to closure.
  • Lead and coordinate biometric access solution integrations within strategic original equipment manufacturer partners, aligning technical, commercial, and launch activities.
  • Generate qualified demand through customer events, campaigns, thought leadership, social media, and collaboration with Marketing Communications.
  • Develop and deliver training, coaching, sales tools, and best-practice guidance to strengthen the European sales team's effectiveness in positioning the portfolio.
  • Build, maintain, and expand strategic relationships with technology providers, software companies, integrators, original equipment manufacturers, and channel partners.
  • Conduct structured market research and gather customer input to understand evolving requirements, buying drivers, competitive dynamics, and barriers to adoption.
  • Provide evidence-based feedback to Product Management and development teams to refine product capabilities, positioning, roadmaps, and market readiness.
  • Collaborate with Sales, Marketing, Product, Engineering, Technical Support, and other business functions to deliver coordinated solutions that meet customer requirements and support implementation.

About the Company

ASSA ABLOY

Global leader in access solutions

ASSA ABLOY provides access solutions including mechanical locks and electronic security systems to secure doors, buildings, and identities. Its products work by combining physical locks with digital access control: mechanical locksets for doors, electronic locks and smart cylinders that can be opened via codes, cards, keys, or mobile apps, and identity solutions from HID Global that manage secure credentials and access permissions across systems. The company differentiates itself through a large, diversified portfolio of brands and products, a long track record of strategic acquisitions (such as Yale Locks and HID Global), and a global presence in over 70 countries, which lets it serve many customers and integrate hardware with software and identity management. The goal is to maintain leadership in the access-solutions market by expanding offerings, geographic reach, and coordination across physical security and identity technologies.

Company size
10,001+
Company stage
IPO
Headquarters
Stockholms kommun, Sweden
Founded
1880

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