Full-Time

Senior Software Developer

Updated on 9/3/2026

Thanx

Thanx

51-200 employees

CRM for restaurant and retail loyalty

Compensation Overview

CA$135k - CA$220k/yr

Remote in Canada

Remote

Bachelor's, Master's, PhD

Category
Software Engineering (1)
Required Skills
Datadog
Sentry
React.js
Ruby on Rails
TypeScript
JIRA
Terraform
React Native
Angular
Snowflake
Django

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Requirements
  • At least 6 years of experience developing with modern web frameworks such as Ruby on Rails, Django, or similar.
  • Experience with front-end technologies such as React, Angular, TypeScript, or comparable tools.
  • Full-stack development capability, with potential specialization in one area.
  • Strong communication skills for remote collaboration and cross-functional discussions.
  • Active daily use of AI coding tools such as Claude Code, Cursor, or similar, with demonstrated productivity gains.
  • Experience participating in on-call rotations.
Responsibilities
  • Build scalable, maintainable software solutions across full-stack development.
  • Develop using AI-augmented workflows, actively leveraging and improving workflows involving Claude Code and MCP connections to production data, Jira, Notion, Sentry, and Datadog.
  • Diagnose bugs and address root causes to enhance stability.
  • Participate in on-call rotations.
  • Engage in code reviews and technical discussions to improve team collaboration.
  • Systematically identify and mitigate technical debt.
  • Stay current with emerging technologies and participate in learning opportunities.
Desired Qualifications
  • Specific expertise in Ruby on Rails, React, and React Native.
  • Experience building reusable AI workflows, skills, or tooling that others can use.
  • A Bachelor of Science degree or higher in Computer Science.
  • Infrastructure-as-code experience with AWS CDK or Terraform.
  • Data platform experience with Snowflake, Fivetran, or dbt.
  • Early-stage startup background.

Thanx provides a CRM platform for restaurants and retailers to manage customer engagement and loyalty. It creates a single view of each customer by aggregating data from in-store and online purchases, preferences, visit frequency, and other touchpoints, then lets teams run personalized marketing with automated audience segmentation and one-click campaigns. It differentiates itself with AI-driven personalization that delivers experiential rewards such as VIP experiences, win-back campaigns, surprise-and-delight rewards, and tiered loyalty. Its goal is to help businesses grow customer lifetime value and online revenue by making loyalty and marketing more targeted, automated, and easy to execute.

Company Size

51-200

Company Stage

Series B

Total Funding

$23.1M

Headquarters

San Francisco, California

Founded

2011

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Simplify Jobs

Simplify's Take

What believers are saying

  • RecoveryAI launched July 29, 2026, with outcome pricing and strong return-rate economics.
  • Thanx says first-party ordering hit nearly $1 billion annual revenue across websites and mobile apps.
  • Partnerships with Marqii, Kea, Custom Channels, and Flybuy expand Thanx into adjacent engagement channels.

What critics are saying

  • Klaviyo, Deliverect, and Square can compress Thanx into a replaceable feature layer by 2027.
  • PitchBook lists Thanx as acquired by RHI Group; strategic priorities now sit outside employees' control.
  • If restaurant partners standardize on Toast, Olo, or Square-native loyalty, Thanx loses distribution.

What makes Thanx unique

  • Thanx's July 2026 RecoveryAI turns guest recovery into outcome-based revenue.
  • Thanx's March 2026 Deliverect partnership unifies first-party ordering, loyalty, and marketing.
  • Thanx's 2026 Square integration removes middleware and links loyalty directly to POS workflows.

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Benefits

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

-4%
Business Wire
Jul 29th, 2026
Thanx launches RecoveryAI to turn restaurant guest recovery into scalable revenue channel

Thanx has launched RecoveryAI, an AI agent that automatically responds to guests who experience problems with digital orders. The system operates within the restaurant's loyalty platform and tailors responses using the brand's voice. The platform uses outcome-based pricing, charging restaurants only when recovered guests return. According to Thanx data from over two million guest interactions, same-day resolutions increase 30-day return rates by 29%. RecoveryAI addresses a staffing challenge for restaurants, where manual guest recovery typically depends on employees catching and responding to issues in real time. The system runs autonomously, scaling with order volume whilst keeping costs tied to results. This is Thanx's second AI product launch in seven months, following SegmentAI. RecoveryAI is now rolling out to Thanx customers.

Associated Press
Jul 21st, 2026
Marqii launches review generation tool with Thanx to boost restaurant AI search visibility

Marqii has launched Review Generation, a tool that allows restaurants to automatically request customer reviews via SMS after order completion. The feature, launched in partnership with loyalty platform Thanx, enables restaurants to manage their entire review process from a single platform. The system triggers review requests when guests complete orders, either in-store through Thanx's POS integrations or online. Customers can then leave reviews on Google, Facebook, TripAdvisor, or Marqii's own platform. All reviews are centralised in Marqii's dashboard for response and analysis. According to a study analysing 2.2 million AI search citations related to foodservice, more than 13% of answers are sourced from reviews. Marqii says the tool helps restaurants improve their visibility in both traditional local searches and AI search platforms including Gemini, Perplexity, ChatGPT, and Claude.

The Mirror Democrat and Savanna Times-Journal
Jul 21st, 2026
Marqii launches Review Generation in partnership with Thanx.

Marqii launches Review Generation in partnership with Thanx. * 4 hrs ago Marqii Review Generation allows restaurants to manage their entire review process, from generation to response, from one centralized platform. Increasing review volume, star ratings, and response rates drive more citations in AI search results. NEW YORK, NY / ACCESS Newswire / July 21, 2026 / Marqii, the discovery platform built for hospitality businesses, today announced Marqii Review Generation, which allows restaurants to trigger SMS requests for reviews as soon as a guest completes an order. Launched first in partnership with Thanx, the leading loyalty and guest engagement platform for restaurants, Marqii Review Generation allows restaurants to optimize their guest feedback for AI search performance while centralizing their guest review process from purchase to response. Trump Says He Asked FIFA To Review Red Card Given to Balogun Restaurant marketers are looking for more ways to improve search performance, both in traditional local searches and on AI search platforms like Gemini, Perplexity, ChatGPT, and Claude. According to a recent study[1] analyzing 2.2M AI search citations related to foodservice, more than 13% of answers are sourced from reviews. This makes generating new reviews even more crucial for restaurants who want to continue performing well in AI search. "I'm always looking for tools that deliver real results for my clients without adding to their workload, and Review Generation checks both boxes," said Stacey Kane, CMO of California Tortilla and early adopter of Marqii Review Generation. "Asking for a review at exactly the right moment, right after a great ordering experience, is something every brand should be doing. Marqii has made it completely automatic." "Marqii is focused on helping our restaurant partners be found and chosen by more guests every day," said Avi Goren, Marqii Co-Founder and CEO. "By introducing Review Generation, we don't just help restaurants improve their search performance. We give operators full control over their entire review process, from generation through to response and analysis." When a guest completes an order - in-store via Thanx's direct POS integrations or online - that transaction flows automatically to Marqii, which sends a compliant, templated SMS inviting the guest to leave a review on Google, Facebook, TripAdvisor, or Marqii First Party Reviews. Reviews generated through either integration are populated in the Marqii dashboard for centralized response and analysis. "A restaurant's reputation is only as complete as the data feeding it; most systems only capture the digital order, missing the majority of revenue which still happens in person," said Zach Goldstein, Thanx Founder and CEO. "Thanx was built to treat every channel as one guest relationship, so the order at the counter and the order on the app carry equally into Marqii. Restaurants win when best-in-class systems work seamlessly together." About Marqii Founded in 2017 by Avi Goren, Evan Perlmutter and Bryan Rutcofsky, Marqii is the most complete discovery platform built for hospitality businesses. With dozens of POS integrations and connections to more than 70 listings sites including Google, Yelp, Facebook, Bing, and Apple Maps, Marqii automates updates to listings, menus, and websites to help every location get discovered and chosen by more guests. Marqii Review Management gives operators one place to track and respond to Yelp, Google, Facebook, OpenTable, GrubHub, Uber Eats, and ezCater reviews so they never miss a chance to engage with their guests, and AI review analysis features make it easy to take action on guest feedback. More than 15,000 hospitality businesses of all sizes use Marqii to rank higher in search results, and be found and chosen by more guests. About Thanx Thanx, Inc. (www.thanx.com) is the leading loyalty and guest engagement platform built for restaurants. Thanx helps brands drive profitable growth by increasing guest frequency, growing direct sales, and reducing reliance on discounts. Thanx unifies loyalty, digital ordering, and marketing automation into one platform designed to turn first-time guests into regulars and deliver measurable business outcomes. Headquartered in San Francisco, Thanx was founded in 2011. Media Contacts: Kelsey Verdier VP of Marketing, Marqii Sarah Dirks Director of Partnerships, Thanx View the original on ACCESS Newswire Media gallery

Associated Press
Jul 7th, 2026
Thanx launches direct-to-POS ordering with Square, eliminates middleware for $1B platform

Thanx, a restaurant loyalty and guest engagement platform, has launched a direct-to-POS first-party ordering integration with Square. The integration eliminates the need for ordering middleware, allowing restaurants to manage menus, pricing, and availability directly through Square's system. The platform processes nearly $1 billion in restaurant revenue annually across first-party websites and mobile apps. According to Thanx, 90% of customers with at least 12 months of digital sales history grew their first-party digital sales in their first year, with half seeing growth of 50% or more. The integration embeds loyalty features throughout the ordering journey, including one-click reorder and seamless enrollment. Restaurants maintain operational control whilst reducing the complexity and cost of their technology stack. The new ordering integration will launch this quarter for qualifying restaurant brands using Square's platform.

Business Wire
Jun 15th, 2026
Thanx and Kea integrate voice AI with loyalty platform to capture $100,000 monthly phone orders

Thanx, a guest engagement and loyalty platform for restaurants, has partnered with Kea, a voice AI platform for restaurant phone ordering, to enable loyalty enrollment and points accrual through AI-powered phone orders. The integration automatically links callers' phone numbers to existing loyalty profiles or prompts post-call enrollment via SMS. For restaurant brands using Kea, where 10-15% of orders come through phone, this transforms previously anonymous transactions into recognised guest interactions. Via 313, a Detroit-style pizza concept with nearly $100,000 in monthly phone sales, is already using the integration to digitise its high-volume phone ordering business. New guests receive single-step enrollment options after calls, whilst existing members are instantly recognised and earn points automatically. Kea has raised $33 million from investors including Marbruck, Xfund and Streamlined Ventures.