Thanx

Thanx

Customer engagement and loyalty solutions provider

About Thanx

Simplify's Rating
Why Thanx is rated
B-
Rated C on Competitive Edge
Rated B on Growth Potential
Rated B on Rating Differentiation

Industries

Consumer Software

Enterprise Software

AI & Machine Learning

Company Size

51-200

Company Stage

Series B

Total Funding

$22.5M

Headquarters

San Francisco, California

Founded

2011

Overview

Thanx offers customer engagement and loyalty solutions for restaurants and retailers through its CRM platform. The platform collects data from customer interactions, allowing businesses to create detailed profiles and run personalized marketing campaigns easily. Thanx differentiates itself by focusing on enhancing customer experiences with tailored rewards and AI-driven technology. The goal is to help businesses build long-term relationships with customers to increase retention and revenue.

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven personalization boosts Thanx's market potential.
  • Partnerships with Qu and Bite enhance guest engagement strategies.
  • Stored value features encourage repeat purchases and customer loyalty.

What critics are saying

  • Emerging CRM platforms offer similar features at lower costs.
  • Consumer privacy concerns may limit data-driven personalization effectiveness.
  • Economic downturns could reduce spending on CRM and loyalty solutions.

What makes Thanx unique

  • Thanx integrates with credit card networks for accurate purchase data.
  • The platform offers AI-driven personalized marketing and loyalty solutions.
  • Thanx provides infinitely customizable branded apps for businesses.

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Funding

Total Funding

$22.5M

Below

Industry Average

Funded Over

3 Rounds

Notable Investors:
Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Below Average

Industry standards

$35M
$30M
Patreon
$45M
Linktree
$65M
Substack
$100M
ClickUp

Benefits

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

↓ -9%

1 year growth

↓ -8%

2 year growth

↓ -8%
EIN News
Jul 25th, 2024
Thanx and Qu Announce Partnership to Redefine Guest Engagement in the Restaurant Industry

By combining Thanx's loyalty platform with Qu's commerce platform, restaurants can integrate advanced guest engagement strategies into their operations, ultimately elevating the guest experience and improving overall performance.

Yahoo Finance
Jun 17th, 2024
Thanx and Bite Announce Strategic Partnership to Enhance Guest Experience in Quick Service and Fast Casual Restaurants

The Thanx and Bite partnership enables restaurants to deliver a seamless, tailored experience to loyalty members at the kiosk, mirroring the personalization found in mobile apps and web ordering platforms.

Fast Casual
May 8th, 2024
Naf Naf overhauls loyalty platform

In collaboration with customer-engagement platform Thanx, Naf Naf Middle Eastern Grill revamped its loyalty program, online ordering and a Naf Perks App to streamline the order, earn and redeem process across all platforms.

Thanx
Apr 15th, 2024
New Feature: Infinitely Customizable Branded Apps

Today, Thanx is excited to share the launch of major enhancements to the Thanx mobile app content management system.

Franchising.com
Mar 5th, 2024
Big Chicken and Thanx Partner to Give Tech Stack a BIG Boost with Launch of New Loyalty Program

Big Chicken and Thanx partner to give tech stack a BIG boost with launch of new loyalty program.

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