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Royal Caribbean Group

Cruise vacation company operating multiple brands

Senior Account Executive - Product Advertising

Brand & Creative MarketingUpdated on Nov 14
Full-timeMiami, FL, USANo salary listed

About the Job

Requirements

  • At least 5 years of progressive marketing experience in a marketing organization and/or advertising agency.
  • At least 3 years of experience supporting creative concept development, campaign execution, brand strategy, or integrated marketing work.
  • A BA/BS degree is required.
  • Strong understanding of integrated marketing, brand marketing, advertising, and 360-degree campaign development.
  • Ability to translate strategy, insights, and business priorities into clear creative direction and actionable project briefs.
  • Strong verbal, written, and visual communication skills, including the ability to lead productive discussions and present project updates confidently.
  • Strong project management skills, including managing multiple priorities, timelines, deliverables, review cycles, and details in a fast-paced environment.
  • Highly organized, dependable, and detail-oriented, with strong follow-through and the ability to work effectively under tight deadlines.
  • Ability to problem-solve quickly, navigate ambiguity, and keep work moving forward under time constraints.
  • Ability to build productive relationships with senior business leaders, cross-functional teams, agency partners, and production partners.
  • Ability to consolidate feedback, align stakeholders, and clearly articulate project needs, risks, decisions, and next steps.
  • Working knowledge of photo, video, and content production workflows, including pre-production, production, post-production, and asset delivery.
  • Proficiency with Microsoft Office tools and familiarity with project management, digital asset management, or workflow systems.

Responsibilities

  • Lead the development of brand, advertising, and content work supporting product priorities, campaign objectives, and broader brand storytelling.
  • Initiate and support clear, strategic project briefs in partnership with the Manager of Brand, strategy, insights, creative, production, and cross-functional teams.
  • Translate consumer insights, market trends, competitive learnings, and product updates into actionable creative guidance.
  • Maintain each project's strategic purpose, creative focus, and brand integrity from briefing through final delivery.
  • Own day-to-day project details across assigned workstreams, including timelines, status updates, deliverables, feedback, budgets, and next steps.
  • Manage multiple projects simultaneously, keeping work organized, documented, and moving forward in the appropriate project management systems.
  • Coordinate review cycles, consolidate feedback, and help resolve issues or roadblocks.
  • Support the Manager of Brand by tracking project timing, rollout plans, content needs, and upcoming product or campaign changes.
  • Serve as a day-to-day contact for agency partners and internal teams on assigned projects, aligning on strategy, scope, timing, and deliverables.
  • Lead project communications, including kickoffs, status updates, feedback discussions, and follow-ups with agency and internal partners.
  • Collaborate across business units and integrated teams to identify opportunities to extend the value, reach, and impact of brand and content initiatives.
  • Provide clear and constructive feedback to creative teams while maintaining a solutions-oriented project environment.
  • Partner with internal production teams and external agency partners on photo, video, and drone productions, ensuring content aligns with campaign strategy, brand standards, and content needs.
  • Support pre-production and post-production planning, including scope, budgets, production plans, shot needs, review timelines, and final asset delivery.
  • Help ensure productions are planned and executed efficiently, with clear expectations for deliverables, usage needs, and creative requirements.
  • Support advertising assets, short-form content, long-form content, and social-first creative.
  • Prepare and maintain weekly status updates for the Manager and Director, highlighting project progress, risks, decisions needed, and upcoming milestones.
  • Develop briefs, lead meetings, present updates, and align teams through written, verbal, and visual communication.
  • Contribute to creative problem-solving in meetings and adapt to changing priorities, timelines, or business needs.

Desired Qualifications

  • Experience managing integrated campaigns, creative development processes, agency relationships, and cross-functional stakeholders.
  • Experience with photo, video, content production, social-first creative, brand activations, or experiential marketing.
  • Product marketing experience.

About the Company

Royal Caribbean Group

Cruise vacation company operating multiple brands

Royal Caribbean Group operates multiple cruise brands, including Royal Caribbean International, Celebrity Cruises, and Silversea Cruises, and holds 50% stakes in joint ventures that run TUI Cruises and Hapag-Lloyd Cruises. Guests book cruises on ships that offer cabins, dining, activities, and excursions, sailing to destinations around the world. The group uses a global, multi-brand fleet and joint ventures to reach more customers and destinations, while emphasizing ethics, diversity, and responsible operations. Its goal is to deliver the best vacation experiences, while sailing safely, protecting the oceans, and acting with integrity for guests, employees, and communities.

Company size
10,001+
Company stage
IPO
Headquarters
Miami, FL
Founded
1969

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