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T. Rowe Price

Global asset manager offering retirement solutions

Offer Management Director - Cash Management

Product ManagementConfirmed live in the last 24 hours
Full-timeOwings Mills, MD, USA

About the Job

Requirements

  • A bachelor's degree or an equivalent combination of education and relevant experience is required.
  • At least 10 years of total relevant work experience is required.
  • Demonstrated experience owning the strategy and financial performance of a complex consumer financial product or offering is required.
  • Strong understanding of product economics, pricing, profitability, balance growth, retention, and client behavior is required.
  • Strong executive communication, stakeholder management, analytical, and decision-making capabilities are required.

Responsibilities

  • Own the end-to-end strategy and business performance of the default cash position within direct-to-consumer brokerage accounts.
  • Develop the vision, client value proposition, road map, and phased launch plan for the cash management offering.
  • Establish how the offering will attract and retain client assets, generate sustainable revenue, and strengthen the broader brokerage relationship.
  • Maintain accountability for the offer after launch, including ongoing optimization, competitive positioning, and long-term growth.
  • Ensure the offering reflects the firm's brand, fiduciary standards, client experience expectations, and long-term business strategy.
  • Own the P&L associated with brokerage cash balances and related cash management capabilities.
  • Develop business cases, financial forecasts, and profitability analyses for new features, pricing changes, and strategic investments.
  • Recommend pricing strategies based on market conditions, competitive positioning, client behavior, funding economics, and financial objectives.
  • Partner with finance, treasury, marketing, and business leadership to review and approve rate changes, promotional offers, and pricing decisions.
  • Monitor the relationship between client yield, spread revenue, balance retention, net flows, servicing costs, and overall profitability.
  • Establish processes for responding to changes in interest rates, competitor pricing, client behavior, and market conditions.
  • Define the business requirements for a complete and competitive cash management experience.
  • Determine the features required to support a healthy cash business, including FDIC-insured sweep capabilities, partner-bank capacity, liquidity, money movement, debit functionality, direct deposit, and other relevant cash services.
  • Partner with digital product and technology teams to translate business strategy into client journeys, product requirements, and prioritized delivery plans.
  • Evaluate trade-offs among revenue, client yield, convenience, liquidity, operational complexity, and cost.
  • Ensure the default cash position is clearly integrated into the broader brokerage account experience.
  • Oversee the business relationship with clearing firms, sweep-program administrators, partner banks, and other external providers supporting the offering.
  • Maintain sufficient partner-bank capacity and diversification to support client balances, deposit insurance objectives, liquidity needs, and business growth.
  • Evaluate partner performance, economics, service levels, operational resilience, and strategic alignment.
  • Lead commercial discussions and support contract negotiations in partnership with sourcing, legal, finance, and business leadership.
  • Identify and manage concentration, capacity, operational, reputational, and third-party risks.
  • Partner with marketing and digital teams to develop clear, accurate, and differentiated positioning for the offering.
  • Ensure client communications clearly explain yield, liquidity, deposit insurance, program structure, eligibility, and relevant risks.
  • Monitor client feedback, complaints, service interactions, and behavioral trends to identify opportunities for improvement.
  • Balance revenue objectives with client trust, competitive value, and the firm's brand reputation.
  • Develop retention strategies for periods of changing interest rates, increased competitor activity, or elevated client cash movement.
  • Partner with legal, compliance, risk, and operations to ensure the offering meets applicable brokerage, banking, disclosure, and supervisory requirements.
  • Ensure appropriate controls exist for rate changes, bank allocation, client communications, liquidity, reconciliation, operational processing, and vendor oversight.
  • Participate in governance and approval processes for new features, material pricing changes, promotions, and external partnerships.
  • Proactively identify and address regulatory, conduct, operational, reputational, and financial risks.
  • Define the key performance indicators used to evaluate the health and effectiveness of the offering.
  • Develop regular reporting for business and executive leadership on financial results, client outcomes, competitive positioning, operational performance, and emerging risks.
  • Use performance data and client insights to recommend investments, pricing changes, feature enhancements, and growth opportunities.
  • Maintain clear accountability for offer-level results and corrective actions when performance falls below expectations.

Desired Qualifications

  • Experience managing brokerage cash sweep, bank deposits, insured sweep programs, money market products, or other retail cash management solutions.
  • Experience at a digital-first retail bank, brokerage firm, financial technology company, or consumer financial services organization.
  • Knowledge of retail brokerage operations, clearing relationships, partner-bank programs, and third-party vendor management.
  • Familiarity with the legal, regulatory, compliance, operational, and disclosure considerations associated with brokerage cash offerings.
  • Experience launching and scaling a new financial product from design through implementation and ongoing operations.

About the Company

T. Rowe Price

Global asset manager offering retirement solutions

T. Rowe Price provides investment management and retirement solutions to individual investors, financial intermediaries, and institutions worldwide. It manages client assets through a disciplined, research-driven investment process and offers a range of strategies and products designed for long-term value. Clients pay management fees based on assets under management, with total assets under management around $1.569 trillion as of June 30, 2024. The company differentiates itself by its global research capabilities, experienced investment teams, and broad client base, enabling tailored solutions for personal accounts, retirement plans, and institutional clients. Its goal is to help clients reach their financial objectives by growing and preserving capital over the long term through diversified investment strategies.

Company size
10,001+
Company stage
IPO
Headquarters
Baltimore, MD
Founded
1937

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