Senior Director

DoubleVerify and Spectrum Reach partner to advance program-level transparency in Streaming TV. Spectrum Reach joins DV's Certified Transparent Streaming program, delivering verified show-level reporting across streaming TV and CTV inventory. NEW YORK, March 25, 2026 (GLOBE NEWSWIRE) - DoubleVerify ("DV") (NYSE: DV), the leading software platform to verify media quality, optimize advertising performance and prove campaign outcomes, today announced a partnership with Spectrum Reach to enhance transparency and performance across streaming TV campaigns. As part of the collaboration, Spectrum Reach has become the first partner to join DV's Certified Transparent Streaming program, reinforcing its commitment to secure, program-level transparency across streaming TV ad inventory. "Advertisers have made it clear that show-level transparency is not optional - it's foundational to trust and performance in streaming TV," said Todd Randak, GM of CTV at DoubleVerify. "By working with Spectrum Reach to enable compliant, program-level reporting at scale, we're continuing to raise the standard for transparency while helping brands drive stronger outcomes. We expect to announce additional partners in the coming months as momentum builds around program-level transparency across the streaming TV ecosystem." Through the partnership, Spectrum Reach will share key show-level data across their programming including news and live sports, spanning both direct IO and programmatic buying. These insights will be available directly within DV Authentic Streaming TV(TM) reporting, giving advertisers verified, post-bid visibility into the specific programs their ads ran alongside. By combining show-level transparency in a privacy-focused way with DV's performance analytics and optimization capabilities, advertisers can better understand how contextual relevance drives outcomes and make smarter decisions to optimize future streaming investments. "We're bringing show-level transparency to premium streaming inventory, not just telling advertisers which app their ads ran in, but which program they ran alongside," said Alexander Groysman, Vice President, Product Management at Spectrum Reach. "This includes weather reports, local news, live sports and business programming. Spectrum Reach is enriching our content metadata with the granular signals advertisers have been asking for and integrating it directly into programmatic infrastructure. Our partnership with DoubleVerify ensures this transparency is delivered in a privacy-focused, scalable way that drives stronger outcomes for brands." DV announced DV Authentic Streaming TV(TM) in January. The solution combines the company's verification and optimization capabilities to deliver unprecedented, granular pre-bid discovery, AI-powered performance activation and post-bid measurement across streaming TV and CTV environments. DV's Certified Transparent Streaming program allows publishers to share verified program- and episode-level data in streaming TV in a privacy-focused and scalable way. Built using clean room infrastructure, it enables publishers to contribute program-level data within a controlled environment where individual-level information remains under their control. Only aggregated, de-identified advertiser-ready outputs are shared. To be certified, publishers must demonstrate that they can contribute content-level information in a compliant environment and meet DV's criteria for data quality, consistency and transparency. Participation in the DV's Certified Transparent Streaming program helps publishers: * Incentivize continued ad spending by providing trusted, program-level transparency. * Increase yield by demonstrating premium context and quality. * Reduce operational friction through fast, compliant reporting that eliminates one-off data pulls. * Maintain control of sensitive data in a privacy-focused environment. These efforts establish a consistent, reliable foundation for transparency that aligns advertiser expectations with publisher needs. About DoubleVerify DoubleVerify ("DV") (NYSE: DV) is the industry's leading media effectiveness platform that leverages AI to drive superior outcomes for global brands. By powering media efficiency and performance, DV strengthens the online advertising ecosystem, preserving the fair value exchange between buyers and sellers of digital media. Learn more at www.doubleverify.com. About Spectrum Reach Spectrum Reach(R), the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services and supported by our 100% U.S.-based employees. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at spectrumreach.com.

Why DoubleVerify (DV) stock is trading up today. In this article: What happened? Shares of digital ad verification company DoubleVerify (NYSE:DV) jumped 4.6% in the morning session after the company presented a strategic overview and its financial outlook at the Morgan Stanley Technology, Media & Telecom Conference. During the conference, the ad verification firm projected revenue growth of 8% to 10% for 2026. This growth was expected to be driven by scaling new products and acquiring new customers. The company also detailed its plans to drive growth through diversification, expansion in social media and Connected TV (CTV), and innovative product bundles. Management noted that integrating AI was accelerating efficiency and that future revenue could come from upselling clients and new areas like chatbot ad verification. What is the market telling us. DoubleVerify's shares are quite volatile and have had 16 moves greater than 5% over the last year. In that context, today's move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business. The previous big move we wrote about was 6 days ago when the stock gained 9.7% on the news that the company announced a record $300 million share repurchase program, which overshadowed its mixed fourth-quarter earnings report. The news of the large buyback appeared to fuel investor optimism despite the company posting fourth-quarter revenue of $205.6 million, which fell short of analysts' expectations. The board's approval of the company's largest-ever repurchase plan signaled strong confidence in its long-term growth and its commitment to returning capital to shareholders. For the full year of 2025, DoubleVerify reported that revenue had increased by 14% over the prior year. Looking forward, the company projected revenue growth between 8% and 10% for 2026. DoubleVerify is flat since the beginning of the year, and at $10.90 per share, it is trading 33% below its 52-week high of $16.27 from August 2025. Investors who bought $1,000 worth of DoubleVerify's shares at the IPO in April 2021 would now be looking at an investment worth $302.64. ONE MORE THING: 3 Hidden Platforms Growing 3X Faster than Amazon, Google, and PayPal. Amazon, Google, and Meta all followed the same playbook: Dominate an ignored market. Build an unbeatable moat. Scale until you're unstoppable. These three platforms are running that exact playbook right now. The early investors in Amazon made fortunes. The early investors in these could do the same. Get All 3 Stocks Here for FREE.