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CenturyLink

Global telecommunications and IT services provider

Lead Solution Marketing Manager - Cybersecurity Segments and Industries

Product MarketingUpdated on Nov 14
Full-timeRemote in USA

About the Job

Requirements

  • A bachelor's degree in marketing, business, communications, cybersecurity, information technology, or a related field; equivalent relevant experience is also considered.
  • Five years of experience in solutions marketing, segment marketing, industry marketing, product marketing, content marketing, or a related B2B technology role.
  • Familiarity with cybersecurity topics such as network security, SASE, DDoS protection, managed security services, threat intelligence, cloud security, zero trust, or security operations.
  • Strong writing and storytelling skills, including experience translating complex technology concepts into clear, compelling customer-facing content.
  • A strong understanding of customers, markets, and go-to-market strategy, and the ability to translate insights into relevant solution, audience, and industry marketing.
  • Strong project management and organizational skills, with the ability to manage multiple priorities and collaborate across cross-functional teams.

Responsibilities

  • Develop expertise in priority industries and customer segments, including market trends, customer needs, pain points, buying priorities, and emerging opportunities.
  • Translate complex cybersecurity and technology capabilities into clear, customer-focused messaging, value propositions, use cases, proof points, and differentiated stories.
  • Develop industry- and segment-specific messaging, narratives, and content that connect Lumen solutions to relevant customer challenges and business outcomes.
  • Create market-facing content such as solution briefs, eBooks, whitepapers, research reports, presentations, web content, and other assets that support go-to-market priorities.
  • Develop sales enablement content that helps sellers understand customer challenges, industry and segment needs, relevant use cases, and the value of Lumen solutions.
  • Adapt broader solution messaging and content for priority industries, customer segments, and buyer audiences.
  • Partner across Solutions Marketing, Product Marketing, Sales, Demand Generation, and other subject matter experts to ensure messaging and content are accurate, relevant, and aligned with broader priorities.
  • Incorporate customer, seller, market, and industry insights to continually strengthen messaging, content, and use cases.

Desired Qualifications

  • Experience marketing complex B2B technology solutions; cybersecurity, networking, cloud, managed services, or telecommunications experience is preferred.
  • Experience using customer, market, audience, and pipeline insights to identify opportunities and inform marketing strategies and content.
  • Experience developing messaging, content, and marketing programs for specific industries, customer segments, buyer audiences, or technology use cases.

About the Company

CenturyLink

Global telecommunications and IT services provider

CenturyLink, now Lumen Technologies, provides telecommunications and IT services for businesses and government, including voice, network, cloud, and managed services. Its offerings cover VoIP, SIP Trunking, hosted VoIP, SD-WAN, MPLS, IPVPN, plus Big Data as a Service, IoT, and cloud management across hybrid, private, and public clouds—backed by data centers. Compared with competitors, it combines traditional communications with modern network and cloud services at scale, serving a wide range of industries globally. Its goal is to help customers communicate, connect, and digitally transform with secure, reliable, and scalable network and cloud solutions.

Company size
10,001+
Company stage
IPO
Headquarters
Monroe, LA
Founded
1930

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