Principal Product Manager

Plume Design Inc. is the world’s first SaaS experience platform for Communications Service Providers (CSP). Plume is a leader in next-gen smart home tech. Our 360° platform helps Providers deploy best-in-class WiFi experiences with breakthrough efficiency. As the only open and hardware-independent solution, Plume enables the rapid delivery of new services for connected homes, multi-family houses, small business, and beyond at massive scale. For residential subscribers, Plume delivers self-optimizing WiFi, cyber-security, access controls, and more. For small businesses, our purpose-built suite of smart services turns small business networks into fully connected, business intelligence platforms. And for Service Providers, they get robust back-end applications for unprecedented visibility and support.

As the Principal Product Manager, Residential Products, you are responsible for the overall success of the Plume residential product line. You are the lead evangelist within Plume and will orchestrate a close partnership with every part of the business to get the product successfully brought to market. The Principal Product Manager uses market insights and data to translate the voice of the customer into product specifications that define how the product will work, how it will be differentiated from competitive products, how it will be sold and supported, how it supports company objectives, and most importantly define the messaging on why customers will want to want the product.

What You’ll Do:

Product Strategy & Roadmap Development:

• Specify what the product should do, the roadmap for where it will go over time, the investment required to get there, and the expected outcomes that align to company goals (plan, organize, execute).
• Develop business plan in partnership with finance to confirm the market opportunity and expected financial performance (Framework for Product P&L).
• Prioritize features and requirements based on customer feedback, market research, and business goals.

Market Research & Competitive Analysis:

• Conduct ongoing market analysis to identify opportunities, assess competition, and understand customer behavior.
• Use data and insights to inform product decisions and validate the product direction.

Product Development & Lifecycle Management:

• Own the entire product lifecycle, from ideation and development to launch, continuous improvement, and sunsetting.
• Work closely with engineering teams to define detailed product requirements and prioritize development efforts.

Customer Advocacy & Feedback:

• Be the voice of the customer by collecting and analyzing feedback to identify pain points and opportunities for improvement.
• Ensure that the product meets user needs and enhances customer satisfaction.
• Works closely with customer support to create required knowledge base, take in customer request and complaints, and fix problems

Launch & Go-to-Market Strategy:

• Work with marketing to create the product messaging and explain why customers will care about the product
• Work with marketing and sales teams to develop and execute a go-to-market strategy for new product launches or updates.
• Work with PR to address public perceptions and act as a spokesperson and subject matter expert

Performance Monitoring & Iteration:

• Continuously monitor product performance, using KPIs such as revenue, user engagement, customer satisfaction, and retention rates.
• Use insights to drive product improvements and inform future development cycles.

Stakeholder Communication:

• Communicate product progress, challenges, and future plans with internal and external stakeholders, ensuring transparency and alignment.
• Present updates to leadership and adapt product direction based on feedback.

Budget & Resource Management:

• Manage product development budgets, ensuring projects are delivered within scope and cost constraints.
• Collaborate with finance teams to ensure product profitability and alignment with company goals.

What You’ll Bring:

Leadership Behaviors and Communications Skills:

• Serves as Voice of the Customer within Plume, make sure the customer needs and expectations are always at the center of every decision made for the product
•  Product subject matter expert means knowing how to motivate and engage the broader team; not doing everything themselves or try to be the expert in all areas (leader not owner mentality)
• Proven track record of leading cross-functional teams, including developers, designers, marketing, and sales teams.
• Empowers the broader team, helps everyone understand the context of what the customer needs, and work together to make the right choices
• Master negotiator and communicator, must be able to influence people without managing them, ask questions, listen, and resolve differences of opinion
• Excellent communication and presentation skills to articulate product vision and strategy to stakeholders at all levels of the organization.
• Comfortable with the accountability of the outcomes
• Owns the issues, works with the team to solve them, focus on overcoming difficulty, positive outcomes and results
• Operates transparently and in plain view, demonstrates a focus on continuous improvement to delight customers

Technical Understanding:

• Ability to work closely with engineers and understand technical concepts related to the product
• Experience operating in an agile development environment and software development practices for native iOS and Android mobile applications
• Knowledge of software development processes and its relationship with hardware is important for bridging communication between technical and non-technical teams
• Ability to translate technical nuances to marketing required to create effective creative to communicate the messaging across multiple channels
• Experience using Jira and Confluence for product specification development and ongoing operations

Market and Customer Insight:

• Strong ability to analyze market trends, competition, and customer needs.
• Experience in conducting market research, user testing, and gathering insights to inform product decisions.

Analytical and Problem-Solving Skills:

• Strong analytical abilities to make data-driven decisions.
• Experience with KPIs and metrics for tracking product performance. 

Customer-Centric Mindset:

• A deep understanding of the customer’s needs and pain points, ensuring that product solutions address these effectively.
• Empathy for user experience and a strong commitment to improving product usability.

Project Management and Prioritization:

• Excellent project management skills to prioritize features, track milestones, and ensure timely delivery.
• Strong decision-making capabilities and an understanding of when to make trade-offs between scope, time, and resources.

Business Acumen:

• Strong understanding of financials, including budgeting, forecasting, and pricing strategies.
• Ability to build business cases, develop pricing strategies, and evaluate product profitability.

Minimum Experience Requirements:

• Bachelor’s degree in Business, Computer Science, Engineering, or other related field.
• 7+ years of product experience in the tech industry related to mobile application software development, project management. Must have a product and technology background.
• Excellent communication, organizational and leadership skills.
• Strong strategic thinking skills, with the ability to develop and execute on product plans.
• Strong analytical skills, with the ability to analyze data and metrics to make informed decisions.

***Priority given to local candidates.***

Total Compensation package would include: anticipated compensation range of $176,500.00 - $207,500.00 + bonus + equity + benefits.  Benefits include: a 401k plan and a company match, basic life insurance plus unparalleled health, dental, vision and other benefits and perks. For more details please see: https://www.plume.com/careers

An employee’s base salary and its position within the range may depend on a number of factors including job related knowledge, education, skills, experience and other business related considerations. Published ranges are provided in good faith at the time of posting.