Digital Campaign Manager

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

THE JOB

Live Nation’s Media & Sponsorship division is seeking a Digital Campaign Manager to lead the setup, execution, and optimization of paid social and digital media campaigns for high-profile brand partnerships. This role will work closely with the Director and cross-functional teams to facilitate campaign launches, monitor performance, provide actionable insights, oversee billing processes, and support product rollouts. The Digital Campaign Manager will partner with platform representatives, external agencies, internal teams, and clients to ensure seamless execution and measurable results. The ideal candidate is highly organized, data-driven, collaborative, and passionate about delivering innovative digital solutions within the live entertainment industry.

WHAT THIS ROLE WILL DO

• Manage the setup, execution, monitoring, and optimization of paid social, digital, and proximity-based campaigns
• Identify optimization opportunities to improve campaign performance, pacing, and cost efficiency
• Meet regularly with digital and social platform representatives to ensure campaign alignment with best practices
• Collaborate with the Director to maintain platform relationships and develop new advertising use cases
• Partner with external social media agency to oversee campaign execution and optimization
• Manage vendor invoicing, campaign cost reallocations, and timely submissions to Finance
• Participate in partnership kickoff calls and recurring client meetings to share performance updates and optimization recommendations
• Collaborate with Integrated Marketing to communicate campaign results for case studies and sales materials
• Work closely with the Audience Strategy team to activate first-party data within campaign executions
• Support media planners by providing timely and accurate campaign reporting and insights
• Assist with influencer content amplification, FanFluencer campaign execution, and on-site event support
• Assist the Director in rolling out new products and internal processes
• Support monthly team office hours by sharing product knowledge and answering questions
• Support special projects and ad-hoc initiatives as assigned by leadership

WHAT THIS PERSON WILL BRING

• 3+ years of experience managing paid social and/or digital media campaigns
• Bachelor’s Degree in Marketing, Advertising, Communications, or a related field
• Familiarity with major social platforms’ advertising products and campaign setups, including Meta, TikTok, Snapchat, X, Pinterest, LinkedIn, and Reddit
• Strong understanding of digital advertising, media buying, and campaign optimization
• Proven ability to manage high campaign volume and collaborate effectively across internal and external teams
• Strong organizational skills and exceptional attention to detail, particularly in campaign execution and vendor management
• Data-driven mindset with the ability to analyze performance and identify optimization opportunities
• Excellent written and verbal communication skills, with the ability to present updates and collaborate with clients and internal teams
• Ability to multitask, prioritize effectively, and manage projects in a fast-paced environment
• Proficiency in Microsoft Office Suite, including Excel and PowerPoint
• Passion for live entertainment, digital innovation, and creating impactful client solutions

BENEFITS & PERKS

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:

HEALTH: Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)

YOURSELF: Free concert tickets, generous paid time off including paid holidays, sick time, and personal days

WEALTH: 401(k) program with company match, stock reimbursement program

FAMILY: New parent programs including caregiver leave, plus fertility, adoption, foster, or surrogacy support

CAREER: Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment

OTHERS: Volunteer time off, crowdfunding match

EQUAL EMPLOYMENT OPPORTUNITY

We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. 

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. 

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process.  Live Nation will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms. Live Nation may use artificial intelligence (AI) tools to support application screening and assessment. All hiring decisions are made with human review.

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The expected compensation for this position is: $67,000 - $70,000 USD.

** Pay is based on a number of factors including market location, qualifications, skills, and experience.

Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.