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ASM International

Semiconductor deposition equipment and ALD tech

Director, Product Marketing

Product ManagementConfirmed live in the last 24 hours
Full-timePhoenix, AZ, USANo salary listed

About the Job

Requirements

  • 10+ years of semiconductor or capital equipment industry experience, with a significant portion in technical marketing and/or process-hardware development roles.
  • A master's or PhD in Material Science, Electrical Engineering, Chemical Engineering, or Mechanical Engineering, or equivalent.
  • Understanding of product life cycle and technical marketing.
  • High proficiency or deep understanding of capital equipment systems in the semiconductor or a similar industry.
  • Experience with plasma-based equipment or understanding of key subsystems in a plasma-based reactor.
  • Ability to work with multiple internal disciplines on a portfolio of products.
  • Ability to travel globally.

Responsibilities

  • Maintain a product roadmap for a portfolio of products, update it through discussions with customers and internal experts, and align product priorities and resources to the roadmap.
  • Support technical customer meetings, create and manage customer presentations, and conduct detailed market and competitive analysis.
  • Own market requirement specification documents and ensure product development priorities align with those specifications and customer needs.
  • Prepare market strategies for executive research and development expenditure requests, and develop roadmap and product strategy presentations for ASM executives.
  • Work with the finance department on net present value and internal rate of return for products, and maintain cost-of-ownership models.
  • Attend company operations and planning meetings; create business plan and operations review materials; create business forecasts based on market information; support budget planning and competitive analysis.
  • Drive internal teams to meet product profit gross margins.
  • Conduct detailed market analysis for inflections, develop business plans, achieve internal executive alignment, and position new products.
  • Work with product development teams on specifications and data collection requirements, manage customer demo requests, and prioritize product development activities.
  • Create promotional materials for conferences and launches, provide sales and product support training, and introduce products to customers.
  • Serve as a single point of contact for several account teams and customers needing communication on product capabilities, development, and high-volume-manufacturing readiness timelines.
  • Support a few direct reports and potentially manage people across different regions, including the United States, Japan, and Korea.

Desired Qualifications

  • PEALD or PECVD experience; Plasma Etch background will also be considered.
  • Direct customer engagement or supplier management background.

About the Company

ASM International

Semiconductor deposition equipment and ALD tech

ASM International designs and supplies equipment and technologies for semiconductor fabrication, focusing on thin-film deposition processes such as chemical vapor deposition (CVD) and atomic layer deposition (ALD). Its products are used in making microchips by depositing ultra-thin material layers with precise control at the atomic level, enabling smaller and more powerful devices. The company built a global footprint through operations in the Netherlands, the US, Hong Kong, and Japan, and separated ASML Lithography (a joint venture with Philips) to focus on deposition while ASML develops photolithography systems. In recent years, ASM has sharpened its strategy around ALD, a process that creates uniformly thin layers one atomic layer at a time, allowing continued scaling of semiconductor devices. The goal is to be a core supplier of deposition technology and tools that enable chip manufacturers to produce smaller, faster, and more energy-efficient semiconductors.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Almere, Netherlands
Founded
1968

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