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Addepar

Cloud-based wealth management data platform

Head of Product and Solutions Marketing

Product MarketingConfirmed live in the last 24 hours
Full-timeRemote in USARemote

About the Job

Requirements

  • At least 8 years of product marketing leadership experience in rapidly growing B2B SaaS organizations.
  • Experience building product marketing as a function and implementing best practices and processes.
  • Expertise in positioning, messaging, and value proposition development, including translating complex product capabilities into clear client narratives.
  • A proven track record of owning end-to-end go-to-market strategy for complex buying processes.
  • Ability to create content and thought leadership that supports sales and client management motions and brand recognition.
  • Experience collaborating with R&D, go-to-market, and executive teams.
  • Must be legally authorized to work in the United States for any employer without current or future visa sponsorship, and authorized to begin work in the United States on the first day of employment.

Responsibilities

  • Lead, manage, and scale a growing team of experienced product and segment marketers; set the team’s strategy and lead overall initiatives.
  • Develop and articulate clear narratives that showcase platform-level and product-line positioning.
  • Partner with R&D and go-to-market teams to lead product launches that build market momentum and drive adoption in new and established markets and verticals.
  • Collaborate across marketing to create campaigns for prospects and clients globally using product marketing content to advance product narratives and adoption.
  • Equip sales with insights, positioning, and collateral to build pipeline and win deals, including playbooks, competitive intelligence, and buyer persona insights, in partnership with sales enablement.

Desired Qualifications

  • Experience in financial services or marketing to financial services firms.
  • Experience with value-based selling frameworks.

About the Company

Addepar

Cloud-based wealth management data platform

Addepar offers a cloud-based wealth management platform that consolidates data for data aggregation, analytics, and reporting. It ingests data from custodians, fund administrators, and broker-dealers to present a single, real-time view with tools for performance, risk, scenario modeling, and automated billing, plus a broad API and hundreds of integrations. It specializes in complex, multi-asset and illiquid portfolios (like private equity and real estate) for high-net-worth clients, with pricing based on assets under management. Its goal is to deliver transparent, data-driven insights and an integrated, scalable system that streamlines portfolio oversight and operations for wealth managers.

Company size
1,001-5,000
Company stage
Series G
Total funding
$872.8M
Headquarters
New York City, New York
Founded
2009

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