S

Squiz

DXP with CMS and AI-powered marketing

Senior Software Engineer

Full-Time
No salary listed
Senior
Sydney NSW, Australia
HybridOpen to candidates living on Australia's east coast; hybrid work combines home and team collaboration.
Software EngineeringBackend Engineering

About the job

Requirements
  • At least 5 years of hands-on experience building, scaling, and maintaining complex distributed systems in production.
  • Deep production experience with cloud-native Amazon Web Services environments, including Lambda, API Gateway, DynamoDB, ECS/Fargate, and Infrastructure as Code using AWS CDK or Terraform.
  • Experience building and maintaining CI/CD automation pipelines, applying DevSecOps practices, and implementing the AWS Well-Architected Framework.
  • Strong system design experience, including caching strategies, database optimization, web performance tuning, and distributed debugging.
  • Ability to evaluate, architect, and safely implement generative artificial intelligence workflows such as retrieval-augmented generation and orchestration via AWS Bedrock, with attention to cost control and data security.
  • Advanced programming skills in Node.js and TypeScript.
  • Comfort working in iterative Agile engineering environments using Scrum or Kanban frameworks.
Responsibilities
  • Own core services within the Discovery team and ensure conversational search and content intelligence pipelines are scalable, highly available, and structurally sound.
  • Design and implement resilient, decoupled distributed systems using event-driven architectures, clean API boundaries, and robust fault tolerance.
  • Embed DevSecOps practices, including automated security scanning, vulnerability management, and strict identity and access management principles.
  • Maintain and optimize CI/CD pipelines through automated testing, reliable blue-green or canary deployment strategies, and reproducible infrastructure.
  • Monitor and optimize Amazon Web Services infrastructure spending across compute, storage, search indexes, and large language model usage.
  • Contribute to generative artificial intelligence and retrieval-augmented generation architectures, including the safe and cost-effective integration of AWS Bedrock.
  • Partner with the Tech Lead and Engineering Manager to deliver product capabilities, maintain architectural health, and reduce technical debt.
  • Collaborate with business stakeholders and designers to deconstruct technical requirements, define system boundaries, write user stories, and provide estimates.
  • Write clean, resilient backend services using Node.js and TypeScript on Amazon Web Services.
  • Provide technical mentorship, participate in architectural discussions, and conduct code reviews for peers.
Desired Qualifications
  • Experience with enterprise search engines such as Elasticsearch or OpenSearch.
  • Experience with data engineering pipelines.
  • Experience building and deploying production-grade large language model or artificial-intelligence-based services, especially using AWS Bedrock.
  • Literacy in React, JavaScript, and CSS for frontend integrations.
  • Experience with cloud observability and monitoring tools such as Dynatrace, Datadog, or AWS CloudWatch.

About the company

Squiz provides a Digital Experience Platform (DXP) that helps organizations build, manage, and optimize enterprise websites and digital services. Its product suite includes a content management system (CMS), search, a data platform, and integration tools, delivered as a service, with a low-code/no-code interface for marketers and AI-powered features for content creation and personalization. Squiz differentiates itself with enterprise-grade security, ease of use, marketer autonomy, and strong integration capabilities, supported by a global footprint and recognition in the Gartner Magic Quadrant for DXPs. Its goal is to enable organizations to deliver relevant, personalized digital experiences quickly while reducing reliance on development resources.

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Sydney, Australia

Founded

1998

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Simplify Jobs

Simplify's Take

What believers are saying

  • Squiz launched Content Intelligence on May 18, 2026, opening a new product line.
  • Squiz says users from AI search convert 4.4x higher, strengthening sales urgency.
  • South Australia funded Squiz Kids for four years on June 9, 2026, validating public-sector trust.

What critics are saying

  • Google, OpenAI, and Microsoft control AI retrieval rules; Squiz cannot.
  • Adobe, Sitecore, and Acquia bundle similar AI content tooling, compressing pricing by 2027.
  • June 2026 DXP bug fixes show product debt that slows enterprise rollouts.

What makes Squiz unique

  • Squiz sells a CMS-agnostic crawler across Funnelback and DXP, not page-by-page hacks.
  • Squiz targets governments, universities, and large content estates with accessibility-first workflows.
  • Squiz embeds AI readiness and WCAG 2.2 auditing into one enterprise dashboard.

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Benefits

Remote Work Options

Flexible Work Hours

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

10%

1 year growth

10%

2 year growth

7%
Feedcast.ai
May 25th, 2026
Squiz unveils a content tool for visibility in AI search.

Squiz unveils a content tool for visibility in AI search. 25 May 2026 Squiz tool for auditing and enhancing AI visibility and content accessibility. Squiz has announced the launch of "Squiz Content Intelligence," a new solution designed to examine and optimize content visibility in AI-powered search tools while adhering to accessibility standards. Enhancing visibility and accessibility. This new tool audits an organization's entire digital content to identify issues that may affect how AI search engines present this content. It also ensures compliance with the WCAG 2.2 AA and AAA accessibility standards. The solution relies on a crawler independent of CMS (Content Management System) platforms, eliminating the need for complex integrations or plugins. Designed to analyze large-scale sites, it groups pages by theme and presents the results through a single dashboard. Two main components. The tool is divided into two main components. First, the AI Readiness Auditor evaluates content by topic and flags areas where a site is not well-ranked by AI search platforms. Next, the Accessibility Auditor detects accessibility issues, categorizes them by impact level, and offers AI-generated suggestions to correct code and improve content. According to Rory Grant, Chief Growth Officer of Squiz, the goal is to provide marketing and digital teams with a clear view of priorities: "Marketing, content, and digital teams are working with one hand tied behind their backs. They are asked to be visible in AI-generated responses, comply with accessibility standards, and improve content quality, all without a clear and objective picture of the real issues. Squiz Content Intelligence gives them that picture in just a few days and tells them what to prioritize based on business impact, not just the sheer volume of issues," he stated. Market discussions. The arrival of Squiz Content Intelligence comes as the market sees the emergence of tools aimed at what some call optimization for generative engines or "Generative Engine Optimization" (GEO). These solutions often focus on tracking content appearance in AI responses or individually rewriting pages to enhance their visibility. However, Squiz takes a different approach. The company believes that organizations have little control over how AI platforms retrieve and rank information. Instead, they can significantly influence the quality, structure, and accessibility of their own content. Julie Brettle, Chief Product Officer at Squiz, clarified this strategic angle: "There is a lot of noise in the market about optimization for generative engines, and many exaggerated promises about what can be 'optimized' for AI. The honest truth is that while we cannot change how AI search platforms operate - which always differ based on their learning cadence, sources, and priorities - what you can control is that your content is consistent, substantial, explicit, complete, and consolidated in one place. This is precisely what Squiz Content Intelligence analyzes and helps improve across your entire digital asset, not page by page," she stated. A solution for large content sets. The product primarily targets organizations with vast and complex digital assets, such as businesses and public agencies managing thousands, or even tens of thousands, of pages across multiple CMS systems, regions, and internal teams. This launch also reflects the adjustments made by content management solution providers to meet the growing demands for AI search and accessibility. Now, issues like search engine performance, content quality, and compliance are addressed as intertwined challenges, reflecting a common cause in the source materials. Founded in Sydney, Squiz serves over 500 organizations among its clients and offers digital experience software to institutions with significant content. The tool is available globally, either as a standalone solution or as an addition to Squiz Funnelback Search or Squiz DXP subscriptions. John-Paul Syriatowicz, co-founder and President of Squiz, links this launch to a broader transformation in the field of digital publishing: "When we founded Squiz nearly 30 years ago, the web was a content medium solely for browsers. Publish, and they will come. Today, digital publishing is far more complex for many reasons. The latest requirement is to publish for both humans and machines. Information must be understood by people, assistive technologies, and AI search platforms. Content Intelligence directly reflects where we believe the next decade of digital experience is heading: content as a critical infrastructure layer, and teams equipped with the objective insights they need to keep it in good shape," he concluded. 25 May 2026

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