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Publicis Groupe

Runs advertising and digital transformation services

Influencer Campaign Specialist - TikTok Shop

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listedIn-person

About the Job

Requirements

  • The candidate must have 1–2 years of related work experience with creators or influencers and/or paid social campaign execution.
  • Experience managing TikTok campaigns is essential.
  • The candidate must be proficient in Microsoft Office, especially Excel.
  • The candidate must have strong analytical skills.
  • The candidate must have strong client presentation skills.
  • The candidate must be able to work autonomously in a fast-paced environment and meet tight deadlines.
  • Business fluency in English is essential.

Responsibilities

  • Participate in building and presenting strategy presentations and post-campaign insights for influencer, content, and brand campaigns.
  • Set up, manage, and optimize paid media campaigns on Facebook, Instagram, TikTok, and other platforms by establishing key performance indicators and measuring performance against benchmarks.
  • Support influencer sourcing, onboarding, and casting for each campaign to maximize campaign budgets and performance through pricing benchmarks and creative rationale.
  • Train and educate influencers on CJ tools, platforms, and product solutions.
  • Develop client-facing and internal reports by compiling, analyzing, and interpreting social and performance insights.
  • Coordinate across multiple internal departments and teams and with clients to manage campaign assets and deliverables.
  • Serve as a subject matter expert in the influencer industry and paid media efforts.

Desired Qualifications

  • Fluency in French, German, Spanish, or Italian is advantageous but not required.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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