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Full-Time

Senior UX Strategist

Posted on 6/28/2024

Minted

Minted

501-1,000 employees

Online marketplace for independent artists' designs

Venture Capital
Industrial & Manufacturing
Consumer Software

Senior, Expert

Remote in USA

Category
Product & UX/UI Design
UI/UX & Design
Required Skills
UI/UX Design
Requirements
  • Senior/Lead level UX Strategist
  • Experience leading teams and addressing high-stakes business challenges
  • Significant experience tying UX strategy to business challenges
Responsibilities
  • Maintain connection to customer and artist needs
  • Create principles and guides for content and positioning
  • Concept prototypes for new features
  • Determine design work prioritization
  • Build tools to communicate customer direction
  • Collaborate with cross-functional teams

Minted is an online marketplace that connects independent artists with customers looking for unique and high-quality designs. The platform offers a variety of products, including holiday cards, personalized stationery, art prints, gift wrap, and home decor items. Minted operates using a crowdsourcing model where artists submit their designs to a Design Challenge, and customers, along with other artists, vote on their favorites. The winning designs are produced and sold by Minted, allowing for a constantly updated selection of customer-approved products while supporting independent artists. Minted also has a membership program called Minted More, which offers discounts and exclusive access to products. Additionally, the company enhances the customer experience with services like free recipient addressing and high-quality printing options, setting it apart from other online retailers.

Company Stage

Series E

Total Funding

$317.2M

Headquarters

San Francisco, California

Founded

2007

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

3%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Winning the Webby Award for the Kelce Family Holiday Card campaign highlights Minted's strong marketing and brand recognition.
  • Collaborations with prestigious institutions like The Metropolitan Museum of Art elevate Minted's brand and attract a high-end clientele.
  • The partnership with DoorDash for on-demand delivery taps into the convenience economy, appealing to Millennial and Gen Z consumers.

What critics are saying

  • The reliance on crowdsourcing could lead to inconsistent product quality, potentially affecting customer satisfaction.
  • The competitive e-commerce landscape requires continuous innovation to maintain market share and customer loyalty.

What makes Minted unique

  • Minted's crowdsourcing model ensures a constant influx of fresh, unique designs, setting it apart from traditional retailers.
  • The Design Challenge platform not only curates high-quality products but also supports independent artists, creating a symbiotic relationship that benefits both parties.
  • Minted's value-added services, such as free recipient addressing and high-quality printing, enhance the customer experience and differentiate it from other e-commerce platforms.
INACTIVE