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Encore Market Engagement

Product Demo Specialist

Retail SalesPosted on Nov 6
Part-timeVancouver, BC, Canada

About the Job

Requirements

  • Comfortable appearing on camera and attentive to detail.
  • Able to use an iPad for reporting and daily tasks.
  • Able to guide customers through how the machines work and demonstrate their operation.
  • Knowledge of coffee varieties and brewing methods, and an interest in coffee.
  • Able to engage and captivate an audience.
  • Able to work independently and as part of a team.
  • Able to work evenings and weekends, including the stated Thursday-to-Monday schedule.
  • Able to stand for extended periods and lift and move up to 40 pounds.
  • Able to commute to local retailers and transport demonstration equipment and supplies; access to a reliable vehicle is required.
  • Sales or customer service experience is an asset, but not required.
  • Experience presenting on camera is an asset; comfort on camera is required.

Responsibilities

  • Drive sales by engaging with consumers, store associates, and managers through product demonstrations and brand information.
  • Conduct in-person demonstrations of De’Longhi coffee products at retail partners, highlighting product features and quality.
  • Showcase brewing methods and educate customers on making coffee.
  • Explain differences among the machine lineup and recommend products to match customer needs.
  • Answer customer questions about coffee products, brewing techniques, and the brand.
  • Offer samples of coffee blends and explain the qualities and characteristics of each coffee extraction.
  • Represent the brand professionally and build brand awareness and loyalty by sharing its story and values.
  • Set up and maintain a clean, organized demonstration area and ensure demonstration supplies and materials are available.
  • Promote special offers and collect and report customer feedback.
  • Stay informed about coffee trends, brewing techniques, and product updates, and participate in training sessions.
  • Troubleshoot technical issues or direct customers to appropriate customer service next steps.
  • Work four five-hour shifts per week, Thursday through Monday, including some evenings, with weekend and evening availability as required.
  • Provide ongoing feedback to the client on how to improve the experience.

Desired Qualifications

  • Ability to speak additional languages.
  • Sales or customer service experience.

About the Company

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