The Role:
The Vice President of Commercial, Retail Planning, & Events will be responsible for driving the growth of the Charlotte Tilbury Brand. This role involves leading a team, managing relationships, and overseeing commercial strategies and events.
Key Responsibilities:
- Drive profitable and sustainable growth to the business, managing over 2,400 points of distribution in the US and Canada.
- Lead team of 18 National account, retail planning and event professionals. Provide strong leadership and support their development through coaching and communication.
- Build accurate Retail and Net sales forecasts and the commercial strategy to deliver them. Identify risks and opportunities, offering solutions to address any gaps.
- Create and maintain strong, long-lasting relationships with key retail partners such as Sephora, Ulta, Nordstrom, and more
- Work in partnership with Marketing, Finance, Creative, Field, and Supply Chain to ensure a cohesive brand experience and excellent execution.
- Oversee the strategy for all wholesale events, enhancing customer experience through educational and entertaining events.
Trading Relationships
- Establish and maintain Retailer relationships at all levels within the US and Canada teams, including Buying/Trading, Merchandising, and Marketing
- Conduct commercial negotiations on space and location, in-store visibility, and digital support with Buying and Merchandising teams
Driving Performance (Retail, Net and Profit)
- Understand retail context, category, and individual store performance to identify retail opportunities and strategic needs.
- Build and deliver against a retail sales target, with the engagement and alignment of cross functional partners.
- Deliver plans to maintain and drive #1 ranking across the estate
- Retain agility to react to retail trends and maximise opportunities across channels
- Monitor, manage, and optimise net sales performance
- Ensure accurate forecasting for NPD and core lines, and proactive inventory and assortment management, with close collaboration with Marketing, Demand Planning and Supply Chain
- Identify opportunities to sell in additional revenue and mitigate return liabilities
- Build retail/net sales forecasts, meeting all financial deadlines and budget submissions, flagging risks and opportunities in a timely and quantified manner
- Manage each account P&L, balancing investment with top-line opportunity; monitor retailer profit contribution and achieve agreed profit
Cross-Functional Working
- Build strong working relationships with Sell-thru team, utilising insight from the field and engaging the team in the execution of the trading plans
- Work closely with Marketing, Visual Merchandising, PR, and Store Design to create and deliver an annual plan for each retailer covering: activation of key launches and marketing moments, eventing, store/retailer animation, considering both customer acquisition and retention. Review implementation and performance or annual strategy vs expectations on a regular and appropriately frequent basis
- Responsible for reviewing product assortment & sales to maximize counter productivity in partnership with trade marketing
- Work with visual merchandising to ensure all updates are executed in a timely manner and communicated to merchant team for retailer approval
- For new and existing distribution, build a bespoke plan to launch and sustain #1 ranking
- Align trading plans with local and global teams to ensure a consistent and phased plan across all retailers within the region. Develop financial plans, manage inventory, and conduct business analysis with the goal of maximizing profit while managing healthy inventory turns. This role will be responsible to analyse and identify sales opportunities within all accounts, as well as monitor and mitigate risk to achieve retail and net sales plan.
Reporting Relationships:
- Reporting to SVP – Sales, Education and Pro Artistry
- 12+ years of experience within Beauty
- Advanced Excel, Outlook, PowerPoint skills
- Leadership – 5+ years of experience coaching & leading a team, including management of managers
- Business Acumen – Experience formulating a commercial strategy unique to multiple retailers. Large volume, multi-retailer experience is strongly preferred. Ability to articulate and communicate data across retailers.
- Communication & Partnership – Experience building rapport quickly to establish genuine relationships. Ability to effectively engage with a variety of internal and external teams to collaborate on broad business goals.
- Results Oriented – Proven experience anticipating risk and proactively considering solutions to drive results. Comfortability navigating ambiguity.
Base Salary Range: $255,000-275,000**
Benefits:
- Generous staff discount to use on all products
- Access to Tilbury Treats – our very own rewards platform allowing you to save
money and gain ‘money can’t buy’ discounts on anything from gym
memberships to cinema tickets - Medical, dental, and vision benefits
- Commuter Benefits (Pre-tax)
- Flex Spending Account (FSA)
- Employee Assistance Program (EAP)
- 401(k) with Company match
- Paid Time Off
- Birthday PTO
**Charlotte Tilbury, in good faith, believes that this posted range of compensation is the accurate range for this role at the time of this posting**
At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.
If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!