C

Capptus

Delivers CRM and marketing automation strategies

Marketing Cloud Consultant

Implementation & Technical Account ManagementUpdated on Nov 12
Full-timeMexico City, CDMX, MexicoNo salary listed

About the Job

Requirements

  • A bachelor's-level degree in Systems Engineering, Marketing, or a related field is required.
  • Demonstrated proficiency in Interaction Studio, Data Cloud (CDP), and Salesforce Marketing Cloud tools including Journey Builder and Email Studio is required.
  • Solid experience with HTML5, CSS, and JavaScript for single-page applications and server-side work is required; Python is preferred.
  • In-depth knowledge of SQL and experience working with relational databases are required.
  • A proven track record working with consulting clients and multiple brands is required.
  • Strong judgment to identify logical or strategic inconsistencies before they become problems is required.
  • A business-focused approach emphasizing measurable impact on revenue and retention is required.
  • Ability to work under pressure with adaptability and flexibility is required.
  • Ability to explain complex technical limitations to nontechnical audiences is required.

Responsibilities

  • Participate in implementing basic and advanced Salesforce Marketing Cloud and Salesforce Personalization capabilities.
  • Design strategies, campaigns, and use cases, proposing solutions that maximize platform capabilities.
  • Support the creation of omnichannel customer journeys for clients' needs.
  • Execute proposed strategies and campaigns as part of client engagement processes.
  • Identify and make available critical implementation inputs, including creating Data Extensions, assembling assets, and developing queries.
  • Assess clients already using the Salesforce ecosystem and propose technical and strategic improvements through the Capptus Canopy Scan.
  • Proactively address client solutions and use cases and improve upon the initial proposal.
  • Define key performance indicators to assess strategy outcomes, focusing on return on investment and return on advertising spend.
  • Coordinate with development and implementation teams across other Salesforce clouds or channels to ensure integrated end-to-end execution.

Desired Qualifications

  • Experience with Python is preferred.
  • Salesforce Marketing Cloud Consultant or Developer certification is required or must be obtained in the short term.
  • Prior experience with Adobe Experience Platform, Tealium, or similar customer experience or customer data platforms is a plus.
  • Intermediate or advanced English proficiency is preferred for international collaboration.

About the Company

Capptus

Delivers CRM and marketing automation strategies

Capptus blends technology with marketing expertise to design CRM and marketing automation strategies that deliver personalized experiences on clients’ digital properties. Its approach centers on the customer, using data and automation to tailor interactions, messages, and journeys across websites, apps, and other digital touchpoints. Unlike firms that focus only on software or only on marketing, Capptus combines technical development with marketing know-how to implement end-to-end programs that manage contacts, segment audiences, and trigger targeted actions. The goal is to help clients engage customers more effectively by creating relevant, timely experiences that improve conversion and customer loyalty.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Mexico City, Mexico
Founded
Not listed

Recently Posted Jobs

Explore more opportunities at Capptus

See more jobs