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Publicis Groupe

Runs advertising and digital transformation services

Associate Director - Commerce

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-time$106.8k - $153.4k /yrIn-person

About the Job

Requirements

  • 5+ years of related experience.
  • 2+ years of team management experience.
  • Experience leading across both Paid Search and Display media.
  • Commerce media buying and planning experience is required.
  • Strong client management and presentation skills with the ability to lead conversations independently.
  • Experience managing teams and mentoring practitioners while balancing strategic leadership with occasional hands-on execution.
  • Proficiency in Microsoft Office, including Excel and PowerPoint, as well as equivalent programs and relevant industry tools and technology.
  • Ability to multitask and manage multiple projects effectively, work under pressure, and deliver high-quality work within tight deadlines.
  • Critical thinking and problem-solving abilities, including proposing solutions.

Responsibilities

  • Lead the development and execution of integrated Search and Display media strategies, with most investment focused on Paid Search.
  • Serve as a subject matter expert across retail media platforms, especially Amazon Ads and Chewy advertising solutions.
  • Drive campaign performance through strategic optimizations, budget management, forecasting, and reporting.
  • Provide leadership and direction to Search, DSP, and Analyst team members while ensuring high-quality campaign execution.
  • Partner with internal cross-functional teams to align media strategies with broader client business objectives.
  • Serve as the primary client-facing lead, presenting recommendations, performance insights, and strategic opportunities.
  • Own campaign performance reviews, identify growth opportunities, and translate data into actionable recommendations.
  • Maintain a hands-on understanding of campaign activation and optimization, managing platforms when business needs require.
  • Oversee process development and execution management.
  • Assure quality control of media planning and implementation.
  • Implement the planning process for assigned accounts and holistic media planning across paid and display platforms and initiatives.
  • Coordinate efforts across digital media channels to drive optimized recommendations.
  • Continuously evaluate and improve digital media opportunities.
  • Motivate, lead, and manage internal teams to deliver programs that meet client performance and business objectives.
  • Drive adoption of account management best practices through example-setting, positive reinforcement, and behavioral correction.
  • Conduct performance reviews and develop career-path plans.
  • Provide training to direct reports as needed.
  • Facilitate the development and documentation of best practices to improve operational efficiencies within the team and group.

Desired Qualifications

  • Bachelor’s degree or higher, preferably in marketing, advertising, business, engineering, statistics, economics, or sociology, or equivalent.
  • Deep expertise with Amazon Ads and Amazon DSP; Chewy experience is preferred but not required.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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