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Full-Time

Senior Customer Marketing Manager

Confirmed live in the last 24 hours

Vercel

Vercel

501-1,000 employees

Deploy and optimize frontend web applications

Compensation Overview

$146k - $204kAnnually

+ Equity-based compensation

Senior, Expert

Remote in USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Python
Sales
SQL
Segment
Salesforce
Marketing
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Minimum of 4 years in customer marketing, lifecycle marketing, retention, and customer success roles, preferably in a tech or startup environment.
  • Strong understanding of the developer ecosystem, including knowledge of programming languages, software development practices, and developer tools.
  • Proficiency in Salesforce CRM, marketing automation platforms, and analytics tools.
  • Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions. Expert proficiency in Excel/Google Sheets is required, R, Python, and/or SQL proficiency preferred.
  • Strong interpersonal skills with the ability to collaborate, communicate, and project manage across teams. Previous customer-facing work is a plus.
  • Strong project management and organizational skills with a demonstrated ability to adhere to design and project workflows, ensuring consistency and quality in all work.
  • Self-motivated and able to work independently, as well as collaboratively in a fast-paced, startup environment.
Responsibilities
  • Develop and execute customer marketing strategies to drive activation: getting our customers to their “Aha Moment” and helping them maximize the value they get from Vercel.
  • Create upsell and cross-sell expansion campaigns for existing customers, leveraging channels like email, virtual events, direct mail, in-app notifications and more.
  • Analyze customer data to identify patterns, trends, and opportunities to segment and personalize marketing campaigns for maximum impact.
  • Collaborate with cross-functional teams (Sales, Product, Support) to provide customer insights and align on customer-focused initiatives.
  • Stay current with the latest trends and technologies in customer marketing to ensure our strategies remain innovative and effective.

Vercel's Frontend Cloud provides developers with the tools and infrastructure to build a faster, more personalized web, featuring automatic API handling, built-in image and performance optimizations, and seamless backend integration. This platform is trusted by leading frontend teams to deliver dynamic user experiences on the web.

Company Stage

Series E

Total Funding

$568M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

8%

1 year growth

15%

2 year growth

50%