Content Specialist
Posted on 2/10/2024
INACTIVE
AtoB

51-200 employees

Modernizing payment infrastructure for vehicle fleets
Company Overview
AtoB is a progressive company that is addressing the outdated and inefficient payment infrastructure in the trucking and logistics industry. Their flagship product, the AtoB Fuel Card, not only offers a robust discount network but also significantly reduces the risk of fraud and hidden fees, providing a transparent and user-friendly solution. With a commitment to technical innovation and industry leadership, AtoB offers a dynamic work environment for those seeking to make a tangible impact in the transportation industry.
Energy

Company Stage

Series B

Total Funding

$312.1M

Founded

2019

Headquarters

San Francisco, California

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-7%

2 year growth

-14%
Locations
Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Communications
Social Media
SEO
Marketing
CategoriesNew
Sales & Account Management
Content & Writing
Social Media
Requirements
  • 2+ years of relevant experience
  • Solid collaboration and communication skills
  • Strong copywriting and storytelling skills
  • Experience with and knowledge of X, Facebook, Instagram, and LinkedIn and how they're different from one another
  • Mastery of managing various project and hitting deadlines
  • Experience in a variety of content marketing roles: writer, editor, publisher, strategist
  • SEO and social media skills
  • Experience working with design partners and content management systems
  • Excellent written and verbal communication skills
Responsibilities
  • Create content that is smart as it is engaging, speaking to the right personas, aligning with our brand voice and business goals across channels like web, social, email, success and sales
  • Be the teammate who overflows with great new content ideas and brings them to life to keep our approach fresh and innovative
  • Collaborate with internal teams to understand all aspects of our business and transform mundane content into compelling copy that aligns to our brand pillars and company mission
  • Keep our content coordinated with a simple and clear content calendar that gives us visibility across blogs, social, emails, smoke signals, and any other way we try to catch our members' attention and connect with them
  • Support our PR efforts utilizing content to maximize the effectiveness of earned media
  • Manage creating, publishing, and distributing engaging and high-quality content for our blog, website, and social media platforms
  • Direct social media marketing strategies to increase brand awareness and engagement
  • Coordinate with cross-functional teams to ensure a unified approach to content marketing
  • Keep abreast of content marketing trends and best practices to improve our strategies continuously
Desired Qualifications
  • Passion and experience in fintech
  • Experience in trucking and logistics