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Publicis Groupe

Runs advertising and digital transformation services

Associate Media Manager - Paid Search

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeLos Angeles, CA, USA$50.1k - $70.8k /yr

About the Job

Requirements

  • 1–2 years of experience in Paid Search.
  • Ability to collaborate effectively in cross-team settings.
  • Strong accuracy and attention to detail.
  • Ability to apply critical thinking and analysis in business writing.
  • Efficient use of Microsoft Excel and PowerPoint.
  • Ability to multitask and prioritize multiple projects.

Responsibilities

  • Manage daily budget pacing, campaign optimization, and roadmap execution.
  • Conduct keyword research, draft ad copy, implement bidding strategies, and define audience targeting.
  • Maintain knowledge of industry trends and new Search products and betas.
  • Manage execution, optimization, and reporting of Search accounts across multiple engines.
  • Collaborate with team leads to develop Search strategy, then execute and optimize Search campaigns autonomously.
  • Develop Search testing roadmaps and stay current with industry trends.
  • Conduct ongoing performance analysis to identify opportunities and areas for improvement.
  • Work in Search Ads, Bing Ads, Search Ads 360, and other Search and reporting platforms.
  • Partner with the analytics team to compile reporting for internal and potentially external review.
  • Collaborate with others on integrated campaign planning, optimization, and reporting.
  • Work with Search leadership to prepare client presentations, including quarterly business reviews and strategy decks.
  • Build ongoing vendor relationships and collaborate to stay current and deliver innovative Paid Search recommendations.
  • Partner with Engine account teams and build strong relationships with relevant Search vendors.
  • Handle special projects assigned by Search leadership, such as points of view and industry research.

Desired Qualifications

  • Familiarity with Search Ads 360.
  • Automotive or retail media experience.
  • Google Ads Certification.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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