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Full-Time

Sr. Director

Global Sales Development

Posted on 7/10/2024

Movable Ink

Movable Ink

501-1,000 employees

Personalized marketing content creation platform

Consulting
Consumer Software

Compensation Overview

$165k - $175kAnnually

+ Bonus + Stock Options + Incentive Pay

Senior, Expert

New York, NY, USA

Category
Customer Success Management
Inside Sales
Sales & Account Management
Required Skills
Sales
Salesforce
Marketing
Requirements
  • 5+ years of SaaS experience in sales, marketing and/or direct outbounding
  • 3+ years of people leadership experience with direct experience hiring, developing and promoting global business development leaders at scale
  • Proven track record of delivering an impact across all outbounding functions in all regions
  • Strong analytical skills and proficiency in Salesforce.com, Gong, Gong Engage, Cognism, and other enterprise outbounding systems
  • Expertise in identifying key trends and actionable insights from various data sources to communicate a clear and concise narrative to stakeholders at all levels of Movable Ink
  • Passion for innovation, creativity and developing the careers of your team
Responsibilities
  • Creating a predictable (forecastable) and consistently-growing new and horizontal global sales pipeline for the Movable Ink sales team
  • Lead the strategic direction of the outbounding team, identifying opportunities to define roles and responsibilities to optimize team effectiveness as we mature into a multi-product outbounding philosophy
  • Build consistent career paths for our outbounding organization so that they can grow into salespeople (or into other departments at Movable Ink) by proactively partnering with leadership across departments to identify opportunities for skill development and progression
  • Partner cross-functionally with Business & Revenue Operations teams on analysis, systems selections & systems best practices - including the implementation and execution of new initiatives based on the analysis
  • Partner with front-line sales management and executive sales leadership to understand organizational priorities and getting ahead of personnel movements
  • Lead a monthly global pipeline meeting with everyone who contributes to generating the pipeline - from outbound leadership to partner sales to events - clearly communicating our analysis of current progress and new initiatives
  • Ensure we have the proper tech stack, and in partnership with GTM enablement ensuring that the team is properly enabled to use the tech stack and that the tech stack is fully adopted for all of its relevant capabilities
  • Partner with product marketing on content strategy and messaging of what the outbound team should be sending

Movable Ink helps businesses create personalized marketing content for their digital marketing strategies. Their platform integrates with popular marketing technologies, allowing users to utilize existing tools to generate customized content for their audiences. The software solutions offered enable marketers to create engaging experiences, and the "Integrations Exchange" allows for seamless connections with other marketing technologies. Movable Ink operates on a subscription model, where clients pay for access to the platform and its integrations. They also provide workshops and reports to support clients in their marketing efforts. The company serves a diverse range of clients, from small businesses to large enterprises, focusing on creativity and personalization to help them stand out in a competitive digital marketplace. Movable Ink's goal is to empower businesses to enhance their marketing effectiveness and engage their customers more meaningfully.

Company Stage

Series D

Total Funding

$97.3M

Headquarters

New York City, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

5%

1 year growth

10%

2 year growth

0%
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Simplify's Take

What believers are saying

  • Movable Ink's continuous innovation, including the expansion of AI-driven solutions and Universal Data Activation capabilities, positions it as a leader in personalized marketing.
  • Strategic partnerships with major brands like HolidayCheck and Tuckernuck demonstrate Movable Ink's ability to deliver significant value and drive revenue for its clients.
  • The company's robust integration ecosystem, including partnerships with Salesforce, Klaviyo, and other leading martech vendors, enhances its platform's versatility and appeal to a broad range of businesses.

What critics are saying

  • The highly competitive digital marketing landscape requires Movable Ink to continuously innovate to maintain its market position.
  • Dependence on third-party integrations means any changes or disruptions in partner platforms could impact Movable Ink's service delivery.

What makes Movable Ink unique

  • Movable Ink's platform integrates seamlessly with widely used marketing technologies, allowing businesses to leverage their existing tools for personalized content creation, unlike competitors who may require complete overhauls of existing systems.
  • The company's AI-powered personalization solutions, such as Da Vinci's Creative IQ, Messaging IQ, and Performance IQ, offer advanced content curation and predictive capabilities that set it apart from traditional marketing platforms.
  • Movable Ink's focus on hyper-personalization and real-time content generation through integrations with major platforms like Salesforce and Adobe Experience Platform provides a unique edge in the crowded digital marketing space.

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