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Conagra Brands

Frozen foods and snacks producer

Associate Category Leadership Manager

Marketing Generalist & ManagementPosted on Nov 9
Full-time$82k - $120k /yr

About the Job

Requirements

  • A bachelor's degree is required.
  • At least 3 years of Consumer Packaged Goods (CPG)-related experience in sales or analytical roles is required.
  • Experience with data integration and interpretation to generate actionable insights is required.
  • Experience building a holistic sales story using multiple data sources, including syndicated, loyalty, consumer, and industry trends, is required.
  • Understanding of syndicated panel data fundamentals is required.
  • Experience working directly with customers to grow category sales is required.
  • Advanced Microsoft Excel skills, including spreadsheet development, lookup functions, and pivot tables, are required.
  • Experience with tools such as Nielsen or Circana and space management systems such as Blue Yonder/JDA is required.
  • Knowledge of customer loyalty card data is required.
  • Working knowledge of retail merchandising and in-store execution tactics is required.

Responsibilities

  • Deliver category analysis and business impact insights to the sales team, identifying opportunities to enhance customer, category, and company goals.
  • Customize corporate category programs and plans to guide category growth and execution at the customer level.
  • Develop and deliver category insights to support collaborative business solutions with internal partners and customers.
  • Achieve established shelving and merchandising objectives through data-driven recommendations.
  • Support category reviews by strengthening or confirming the organization's position as a lead vendor in priority categories.
  • Partner with internal teams and retailer contacts to develop and implement category growth plans.
  • Educate the sales team on new item programs and provide category rationale to support distribution and shelving proposals.
  • Ensure consistent execution of category programs and plans across assigned channels.
  • Lead monthly reporting.

About the Company

Conagra Brands

Frozen foods and snacks producer

Conagra Brands is a major U.S. food company that makes, markets, and sells branded packaged foods. Its products span frozen meals, snacks, condiments, and pantry staples under well-known labels such as Birds Eye and Duncan Hines, distributed through retailers nationwide. The company creates and distributes these products through large-scale manufacturing and branding efforts, often coordinating multiple branded lines in grocery stores and mass retailers. It differentiates itself through a long history of strategic acquisitions that built a diverse portfolio of consumer brands, and by focusing on its branded foods after spinning off its Lamb Weston potato business. Conagra’s goal is to be a leading, widespread provider of convenient, high-quality branded foods, growing through its portfolio, scale, and acquisitions to reach more consumers and markets.

Company size
Not listed
Company stage
IPO
Headquarters
Chicago, IL
Founded
1919

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